Author: aNb Media

VIZ Media, a world-leading producer of manga and anime, is pleased to announce the appointment of Boutique Licensing Agency (BLA!) as its European agency, to lead VIZ Media’s consumer products business expansion internationally. Featured in the portfolio are icons such as Rumiko Takahashi’s epic time-traveling demon-fighting tale Inuyasha, and Tite Kubo’s fantasy-adventure Bleach, including the latest adaptation, Bleach: Thousand-Year Blood War. Plus, exciting new work by both debut and experienced creators such as the devilish destruction in Devil’s Candy from Rem and Bikkuri or the cock with a hero’s mission in Rooster Fighter by Shu Sakuratani – both hailed webcomic sensations respectfully.

Basic Fun!, a leading global marketer of toys and consumer products, announced a Master Toy license agreement with Hasbro, Inc (NASDAQ: HAS), a global branded entertainment leader, for the iconic Littlest Pet Shop brand. Basic Fun! is expected to manufacture and distribute Littlest Pet Shop collectible figures, playsets, and accessories to retailers worldwide as early as 2024.

Pretty Green has teamed up with Subbuteo, one of the icons of British football from Hasbro, a global branded entertainment leader, on a collaboration that not only includes a limited edition Pretty Green x Subbuteo game and figurine but also an entire range of co-branded clothing comprised of a track-top, bucket hat, key ring and four different t-shirts. The collection will launch in the UK and be available online for US residents.

Hasbro and Riot Games have unveiled the all-new NERF LMTD X League of Legends Jinx Fishbones, a new blaster inspired by Jinx, one of the most played characters from video-game franchise League of Legends. League of Legends is one of the most-played competitive games in the world, played by more than 20 million people across 145 countries every day. In League of Legends, Jinx is an impulsive character, bringing her own chaotic brand of pandaemonium wherever she goes. With her iconic rocket launcher Fishbones, she unleashes the loudest blasts and brightest explosions, leaving a trail of mayhem and panic in her wake.

Rovio Entertainment, creator of action-based media franchise Angry Birds, and Four Seasons Design, Inc, a San Diego based apparel manufacturer, have announced a new apparel and accessories partnership, in a deal facilitated by Angry Birds’ global licensing agency IMG. The first apparel collection, which is set to launch later this month, will feature original designs by Four Seasons Design, Inc’s veteran creative team around themes such as vintage comic books, retro gaming, and 90’s pastels. All products will be gender neutral and cater to Angry Birds fans of all ages. The collection will be available for purchase online at Amazon, Walmart and through the official Angry Birds site.