Wildbrain House of Cool
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WildBrain Completes House of Cool Acquisition

WildBrain Ltd (“WildBrain” or the “Company”) (TSX: WILD), a global leader in kids’ and family entertainment, has closed its previously announced acquisition of House of Cool, one of the top pre-production companies in the global animation industry. A strategic extension of WildBrain’s focus on creative excellence, the acquisition significantly expands and enhances the Company’s pre-production capabilities for premium animated series, specials and features.

Kids for Culture Affirmation Board Book Cards
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Kids for Culture Launches Their ABC Affirmation Cards & Board Book

Imagine reading aloud a little board book that has the power to teach tots their ABC’s, boost confidence and practice positivity! Say hello to ABC Affirmation Board Book ($12.99) from Kids for Culture. The sweet 6” x 6” sturdy book is available at big box stores like Walmart and online at www.kidsforculture.com. This is where A is for Amazing and as the page continues, I am an amazing person!  Specialty website boppabug.com shared with parents, “This book is illustrated to mirror different skin tones…Whether daytime or night, enrich babies’ day with these beautiful words of encouragement.” 

Here, Kitty, Kitty
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Fireside Games Launches Their All-new Game ‘Here, Kitty, Kitty!’

When have you ever heard of the player who owns the most cats (in real life) goes first? In every round of Here, Kitty, Kitty, felines rule in this competitive card game! A little cat-titude goes a long way as three to six players interact with a cat burglar, a can opener, catnip, cat fights and the occasional stray dog. There are no fraidy cats here as Zoomers and Boomers claw their way to the winner’s circle! “This was a perfect game to play with Grandma and the kids while waiting for dinner to be ready,” wrote one Amazon buyer. “It’s a relatively short game with easy set-up, and the simple, silly game play kept everything light and fluffy.”

Incredible Jelly Belly
Licensing News
Incredible Group Unveils Jelly Belly Licensed Toys to Bring Iconic Jelly Bean Flavors to Life this Fall

Incredible Group is unveiling its long-awaited lineup of Jelly Belly licensed toys and collectibles in a collaboration that is sure to satisfy your sweet cravings. The collection is set to launch for Fall 2023 and includes a range of squishy Jelly Belly jelly beans of various sizes – all of which are scented to replicate original Jelly Belly bean flavors. Incredible Group has made its mark manufacturing and distributing licensed and original toys across North America. Its partnership with Jelly Belly builds on a longstanding commitment to discovering, creating and sharing the best toys and games in its market. The collection will feature squishy, scented & collectible jelly bean toys with classic Jelly Belly bean shapes and scent! Available in two different collectible sizes and a variety of packs for purchase, this new launch is a must-have for kids and adults alike! 

Barbie Warner Bros Discovery Save the Children Euromonitor
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Barbie Movie Set to Breathe New Life into Doll Sales: Euromonitor International

Barbie film fever is set to turn the world pink and skyrocket doll sales to an estimated US$14 billion by 2027, according to a Euromonitor expert. Loo Wee Teck, Head of Toys and Games at Euromonitor International, said the upcoming Barbie movie, releasing on 21 July featuring Margot Robbie and Ryan Gosling, is set to jumpstart interest in Barbie and dolls globally. The much-anticipated Barbie film is expected to boost dolls and accessories sales by a massive 16% growth in 2026 compared with sales in 2022. Dolls’ purchases rose during the pandemic before falling away last year.

neopets Dominic Law
News You're Hired
Neopets Unveils New Leadership Team, Roadmap for Brand Revival and CEO, Dominic Law

Neopets, the iconic virtual pet website that has captured the hearts and imaginations of millions of players for over two decades, is welcoming a pivotal new chapter with a change in corporate ownership and a renewed investment that will support an extensive roadmap of game releases and updates, rebranded products, and exciting brand activity. The brand will be spearheaded by Dominic Law, who previously worked with the brand under the ownership of NetDragon Websoft.

Bababoo and Friends
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Bababoo and friends Expands its Product Offerings to Include A New Plush Line: Best Friends

Award-winning, European toy brand Bababoo and friends continues to expand its U.S. offerings beyond its wooden toy line and books with the addition of a new plush category, slated to launch in fall of 2023. The new “Best Friends” plush line for ages 0+ years, features Bababoo (lion) and his fun-loving character friends, Yuki (monkey), Pippa (bunny), Wilma (whale) and Lolo (elephant). The brand features fully developed characters with relatable personalities, and backstories that radiate positivity, inclusion, and age-appropriate lessons such as friendship and courage. These diverse plush characters were developed using high quality, soft textured materials, offering additional ways in which children can play and explore the world of Bababoo and friends.

Piñata Smashlings Roblox
Licensing News
Toikido and Supersocial Ignite a Global Phenomenon with Piñata Smashlings, An Unparalleled Roblox Adventure

Toikido and Supersocial are thrilled to announce the global launch of Piñata Smashlings, an imaginative, visually stunning, multiplayer Roblox game that will captivate audiences worldwide and kids of all ages. The innovative, blockbuster, premium quality game offers players a unique social experience as they explore, capture, and train Smashlings, the magical pet-like creatures that live in the Piñataverse – and marks the first of its kind integration of digital gameplay alongside physical product, experiential entertainment, and more.

The Lunar Dial Goliath
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Goliath Partners with Wondery for the Launch of the Lunar Dial

The stars have aligned themselves for the exciting launch of The Lunar Dial, a new strategy game brought to you by global toy and game company Goliath in partnership with Morbid, presented by Wondery, a critically acclaimed premium podcast network. The wickedly cool, out-of- this-world game is based on “Morbid”, the currently top-ranking True Crime podcast with over 400 million downloads with each episode getting 1.5 million downloads on average on Apple and Spotify.