Willow 360
News
Willow Innovations Unveils Willow 360 with Even More Support for Pumping Moms
Willow Innovations, Inc. (Willow), the Femtech leader disrupting the breastfeeding and pumping industry for more than a decade, today unveiled Willow 360, elevating its leak-proof pumping technology with an enhanced connected and integrated app experience and unmatched, personalized services to support mom’s breastfeeding journey.   Formerly Willow 3.0, the rebranded Willow 360 is the only breast pump to offer moms the ultimate in pumping flexibility, freedom, and control. Fully in-bra…
sticki rolls sky castle
News
Sky Castle Toys Announces the Launch of Sticki Rolls, The Ultimate Wearable, Shareable Sticker Experience
Sky Castle Toys, a leading innovator in children’s toys, is thrilled to introduce Sticki Rolls, a groundbreaking new line of wearable and shareable sticker bracelets set to revolutionize how kids collect, share, and display their favorite stickers. Launching in July 2024, Sticki Rolls combines the love of stickers with the latest trends in fashion accessories, offering an unmatched experience for kids aged 5 and up.   Unlike traditional sticker sheets…
Allosaurus Mattel Jurassic
Licensing News
Mattel and Universal Renew Jurassic World Licensing Partnership
Mattel, Inc and Universal Products & Experiences announced they have renewed their licensing partnership to produce toys inspired by the iconic Jurassic World franchise. Through the agreement, Mattel will continue as UP&E’s global toy licensee for Jurassic World action figures, playsets, roleplay, preschool, vehicles, games, and plush based on more than 30 years of franchise characters and stories as well as future content plans, including the all new Jurassic World…
Toyfest New Logo WTHRA Hall Fame 2023 2024
Events News
ToyFest 2024 Entices Toy Industry Professionals with a Fun and Full Conference

Earlier this year, The Western Toy and Hobby Representatives Association (WTHRA) announced ToyFest’s plans, Hall of Fame recipients, and its participation at The Expo at World Market Center Las Vegas, March 3 – 5, 2024. The Board of Directors and Slate of Officers have spent many months making plans and exciting changes for the 2024 show. 2023 was the most well attended ToyFest show in the past two decades. Buyers came from all over the United States and beyond. The response was phenomenal, making the 2024 ToyFest all that more sensational to plan.

Mattel Logo Fourth Quarter 2022 First 2023 Publishing Imprint third
News
Mattel Reports Strong Third Quarter 2023 Financial Results
Mattel, Inc has reported third quarter 2023 financial results. Ynon Kreiz, Chairman and CEO of Mattel, said: “Mattel’s strong third quarter performance reflects the successful execution of our strategy to grow Mattel’s IP-driven toy business and expand our entertainment offering. Consumer demand for our product increased in the quarter, and we continued to outpace the industry. Our results benefited from the success of the Barbie movie, which became a global…
Loteria Don Clemente Patch Collection
Licensing News
Patch Collection Celebrates Loteria Don Clemente
Patch Collection, the largest licensed patch retailer, is thrilled to announce their newest partnership at Patch Collection – a captivating licensing agreement with the renowned Loteria Don Clemente brand.   Loteria Don Clemente is a popular and entertaining bingo style card game often played during family gatherings, holidays, and social events in Mexico and among Hispanic communities around the world. It is a simple and enjoyable way to bring people…
Sanrio Dumbgood
Licensing News
Bioworld’s Dumbgood Brand Releases New Apparel for Their New Sanrio 90s Collection

Dumbgood, the premiere lifestyle brand by Bioworld, has released its new Sanrio 90s collection – additional apparel for the brand’s already famous Sanrio product line. Dumbgood’s Sanrio assortments have been a fan-favorite collection among streetwear enthusiasts and fashion trendsetters due to the stylish clothing inspired by the adorable diversity of Sanrio characters especially the ones introduced in the 1990s.

Wildbrain roku
Entertainment News
WildBrain Lands Multiple Kids’ Series on the Roku Channel

WildBrain, a global leader in kids’ and family entertainment, has inked a new distribution agreement with Roku, which will see the popular kids’ shows Tata & Kuma and Princess Mirror-Belle launch on The Roku Channel in the US this year. The shows join additional WildBrain shows already available on the free ad-supported streaming service, including Summer Memories, Dorg Van Dango and Spongo, Fuzz and Jalapeña.