Strawberry Shortcake Signs Additional Licensees
After announcing the relaunch of the Strawberry Shortcake brand earlier this year, WildBrain signed an additional wave of license partners.
After announcing the relaunch of the Strawberry Shortcake brand earlier this year, WildBrain signed an additional wave of license partners.
Ukrainian production company Glowberry named Spin Master as master toy partner for the animated preschool series Brave Bunnies.
One year after launching their first collaboration, L.O.L. Surprise! and footwear manufacturer PUMA are working together again on new shoes and apparel.
This week, Cyber Group Studios appointed Retail Monster to handle strategic licensing for its shows The McFire Family and Press Start!
Fred Rogers Productions and 9 Story Brands have opted to extend their toy partnership with JAKKS Pacific for Daniel Tiger’s Neighborhood.
The Noble Collection and ViacomCBS Consumer Products are teaming up for a range of Nickelodeon “toyllectibles” inspired by brands such as Avatar: The Last Airbender, The Legend of Korra, SpongeBob Squarepants, and Rugrats.
Riki Group named Gulliver Group as the master toy partner for preschool series DinoCity, to produce collectible figurines and playsets, plush, creativity sets, musical sets, and more.
Hasbro will expand its line of Beyblade toys, inspired by the upcoming Beyblade Burst QuadDrive series premiering next month.
Moomin will be ramping up its offerings to fans throughout North America. Its licensing representative King Features announced new apparel deals for the brand with manufacturers Just Peachy, Ripple Junction Apparel, and Rowing Blazers.