Licensing

ASPIRE Sauber
Licensing News
ASPIRE Puts Sauber Motorsport in Pole Position with New Licensees

ASPIRE, the dedicated Corporate & Lifestyle division of world-leading brand licensing agency WildBrain CPLG, has accelerated its consumer products program for Sauber Motorsport with a line-up of new licensees now signed up for its Formula 1 operations, Alfa Romeo F1 Team Stake. Victoria Whellans, Commercial Director at ASPIRE, said: “The scope of these deals highlights the global surge in popularity for motorsport brands, and especially a strong appetite amongst consumers to celebrate the F1 season. ASPIRE’s strategy is to bring a creative and curated approach to lifestyle brand management, applying a global perspective at local level. This incredible range of products offers fans new opportunities to engage with their favorite team and share their love for the Alfa Romeo F1 Team Stake brand.”

Dalek Doctor Who Master Replicas
Licensing News
Master Replicas Brings Back Legendary Doctor Who Statue Line Through License Agreement with BBC Studios

Master Replicas are delighted to announce that they have acquired the rights to continue the ‘Doctor Who Figurine Collection’, one of the longest-running and most successful Doctor Who collections ever released. To date the collection has featured statues from every era of Doctor Who, allowing fans to bring 370 unique characters into their homes, but it was left unfinished when the previous rights holder, Eaglemoss, went into administration in 2022. Master Replicas new production will fit seamlessly with the original statues and will include new releases of some of the most popular characters including Daleks and Cybermen.

bugsbot ignition
Entertainment Licensing News
DeaPlaneta Entertainment Acquires Rights of ‘Bugsbot Ignition’ and its Spin-Off ‘Bugsbot G’

DeAPlaneta Entertainment and South Korean leading media company Cocktail Media have reached an agreement to distribute the kid’s animated HIT series Bugsbot Ignition and its spin-off, the short-form animation series Bugsbot G outside of Asia. Bugsbot Ignition, an animated series aimed to kids between 6 and 9 years old, has been airing in China (Jinying Cartoon, Toonmax, Yooman Cartoon, among many others), Taiwan (YoYo TV), Hong Kong (Viu TV), Indonesia (rtv) and, of course, South Korea (Tooniverse, MBC, AniOne, Cartoon Network, among others) where it has become a real phenomenon. In addition to this, the 24 different toy lines of Bugsbot Ignition which were commercialised in South Korea reached the #2 toy sales rank in domestic sales.

Robocop fanhome
Licensing News
Fanhome Collaborates with MGM Consumer Products to Release ROBOCOP Build-Up Model

Fanhome, the leader in subscription-based collections and models, has announced a collaboration with MGM, the intellectual property rights owner of the RoboCop franchise, to bring the film’s legendary cyborg law enforcement officer home to fans with the RoboCop build-up subscription. Incredibly detailed and fully articulated, this impressive film-accurate reproduction of the cyborg police officer is now available in a never-before-seen model that no RoboCop and action film fan will want to miss.

Teddy Fresh x Magic
Licensing News
Hasbro Unveils Epic Teddy Fresh x Magic: the Gathering Collection

Los Angeles-based fashion brand Teddy Fresh announced its new collaboration with renowned card game Magic: the Gathering, under license by Wizards of the Coast, a division of Hasbro. As two brands known for celebrating their communities in their industries, the collection displays beloved artwork from the enthralling world of Magic. The highly anticipated Teddy Fresh x Magic: the Gathering collection will debut with an exclusive in-person release at Complex Con on November 18th & 19th, with an online release on November 20th.

WildBrain Strawberry Shortcake Holiday Duck Donuts
Licensing News
WildBrain’s Strawberry Shortcake Brings Holiday Spirit to Fans Through New Promotional Partnerships and Activations

WildBrain, a global leader in kids’ and family entertainment, is serving up new festive experiences for fans of its beloved Strawberry Shortcake brand through new collaborations with the popular US donut franchise chain, Duck Donuts, and an immersive experience at The Candy Cottage of Christmas Magic at the Rockefeller Center. The seasonal activations follow the launch of WildBrain’s new CG-animated Netflix special, Strawberry Shortcake’s Perfect Holiday, which tells the story of Strawberry Shortcake and friends preparing for the “Winterswirl” holiday celebration.

ms rachel spin master
Licensing News
Spin Master and YouTube Sensation Ms Rachel Announce A New Collection of Developmental and Early Childhood Learning Toys

Spin Master Corporation (TSX:TOY), a leading global children’s entertainment company, and popular children’s educators and entertainers Rachel Griffin-Accurso and Aron Accurso, creators of the Ms Rachel YouTube channel for babies and toddlers, are teaming up to create a collection of developmental and early childhood learning toys. The deal, brokered by CAA Brand Management, a division of leading entertainment and sports agency Creative Artists Agency (CAA), establishes Spin Master as Ms Rachel’s global master toy licensee, delivering hands-on play to Ms Rachel’s avid fanbase of 50 million unique monthly viewers, and counting, with the first items launching Fall 2024.

Jujutsu Kaisen Crocs
Licensing News
Crunchyroll Unveils Crocs x Jujutsu Kaisen Collab for Kids and Adults

Crunchyroll, the ultimate anime destination for global fans, has teamed up with Crocs, a world leader in innovative casual footwear, on its first-ever Jujutsu Kaisen limited-edition collaboration. The globally popular anime has been reimagined into a collection of Crocs’ Clogs, Slides, and Jibbitz charms featuring fan-favorite Jujutsu Kaisen Chibi characters and iconic designs from the hit dark fantasy series. The Jujutsu Kaisen collection will be released worldwide (excluding Russia) across select Crocs and partner retail and e-commerce channels. The collection includes two adult styles – Gojo Clog with Hollow Purple accents and Jujutsu Kaisen Classic Slide – with the Yuji Clog available in kid sizing.

Licensing News
Cameo Kids Welcomes Iconic Sesame Street to its Platform

Cameo Kids is introducing two beloved Sesame Street characters to its platform, Elmo and Cookie Monster, creating personalized messages for children and fans of all ages. Cameo Kids is a unique platform enabling parents and loved ones to book personalized Cameo videos featuring favorite family entertainment stars, whether for birthdays, congratulations, bedtime, holidays, or just an everyday “we love you!”  On November 15th, Elmo and Cookie Monster will become the first Sesame Street characters to join Cameo Kids.