Pop Mart, China’s leading creator and manufacturer of pop art toys, has teamed up with Perfetti Van Melle to create a playful collaboration that brings together the world of Chupa Chups with the popular character Satyr Rory, an adorable mythological creature of Korean designer Seulgie. This September the collectible range will be launched in China, including Hong Kong, Taiwan and Macao.
Award-winning global independent animation studio ZAG has signed an agreement with Born Licensing, a brand licensing agency focused on licensing for the purpose of advertising and marketing, to represent the company’s flagship property, Miraculous – Tales of Ladybug and Cat Noir. The announcement was made by Jeremy Zag, Founder and CEO, ZAG.
Autobots, roll out! Award-winning future culture company Mighty Jaxx and artist QUICCS are excited to announce the final piece of the Transformers x QUICCS collaboration with Optimus Prime. This limited figure features the leader of the Autobots throwing down some hot tunes on his boombox to complete the dance battle originally started with Megatron, Bumblebee, and Soundwave.
This Fall, fans of Cry Babies Magic Tears will have even more to love as IMC Toys signs deals with three leading licensing partners to create products in the publishing, arts and crafts, daywear, nightwear, swimwear and luggage categories. Bendon will bring the characters kids love so much to life within multiple activity books, storybooks, and arts and crafts activity sets. Happy Threads will have kids looking stylish with a full range of daywear including dresses, cardigans, jackets, sweaters and more. Adding to the daywear offerings will be Intimo, who will be producing licensed pajamas, swimwear, backpacks, bags, and lunch bags and cases.
The Pink Panther Diamond has been stolen! Pink Panther remains one of the most iconic global franchises. Known for his suaveness and style, Pink Panther continues to attract new generations of fans around the globe. Now, in partnership with MGM, the Bounce app will give users, better known as “Bouncers,” a revolutionary, interactive, app-navigated outdoor adventure, unlike anything before, through ‘The Pink Panther and the Case of the Missing Diamond’ experience. Individuals, friends, and families, led by the inimitable Inspector Clouseau, are navigated through the city, stopping at popular destinations and local gems. Each location unlocks new parts of the story, suspects to interrogate and clues to uncover.
Toybox Labs Inc, in partnership with Paramount Consumer Products, announced that they have signed a licensing agreement to have Nickelodeon IP on the Toybox platform. Paramount will start off with characters from SpongeBob SquarePants, bringing the lovable sea sponge and all his friends to the Toybox Platform.
The magical worlds of Disney and Pixar have arrived on the Miko 3 robot. The collaboration is a historic first for the consumer robotics space and the latest indication that AI will play a growing role in the future of kids entertainment. Miko, a consumer robotics company specializing in kids education and entertainment, unveiled its Disney collaboration today to customers in more than 140 countries. Animated storybooks featuring characters from Walt Disney Animation Studios’ Moana, Frozen, The Lion King, Disney and Pixar’s Toy Story, Big Hero 6, Coco, and more worlds of Disney and Pixar are available now on the bestselling Miko 3 robot.
World of Eric Carle has announced an exciting new partnership with Tubby Todd on its Limited Edition Sweet Apple Skincare Collection! The Collection features iconic Eric Carle illustrations from the classic children’s book The Very Hungry Caterpillar in a nostalgic, sweet apple scent.
VP Racing Fuels, Incorporated, a global leader in performance fuels, lubricants, and additives, has announced that they have entered into a license agreement with Kustom Yard Limited, a UK-based licensee, and distributor of automotive lifestyle products, for an apparel, accessories and gift and novelty program for the European market.