The Incredible Dr. Pol, CSD Partner
All American Licensing (AAL) has signed a deal with Consumers Supply Distributors (CSD) on behalf of Dr. Jan Pol, veterinarian and star of Nat Geo WILD’s No. 1 hit reality television series The Incredible Dr. Pol.
The Very Hungry Caterpillar Birthday Events Kick Off
The World of Eric Carle kicks off its anniversary celebration this month with retail and storytime events that focus on The Very Hungry Caterpillar. The Very Hungry Caterpillar partners with Buy Buy Baby for a U.S. and Canada craft and storytime event, taking place on March 23. The event will include a free growth chart giveaway and raffle for prizes, along with costume character appearances in select locations. The…
adidas x Beavis and Butt-Head Launch Second Capsule Collection
adidas Skateboarding and MTV characters Beavis and Butt-Head reunite in a second collection for spring 2019 that pays homage to the golden era of ’90s skateboarding and the pop culture surrounding it.
Horrid Henry Signs New Partners
Novel Entertainment has secured a raft of licensing deals for its animated series Horrid Henry.
Play All May: Why the Industry Needs a Month Long Celebration of Play
In this Q&A, Steve Pasierb, The Toy Association’s president and CEO, discusses The Genius of Play’s Play All May initiative, why it was important to launch the celebration, and how toymakers can get in on the fun.
Super7 Hits Home Run in New MLB Deal
Super7 launches its newest brand, Supersports by Super7, featuring fan-favorite MLB legends and moments.
New Report Suggests Smart Toys Market to Reach $25 Billion by 2025
The global smart toys market is expected to reach $24.65 billion by 2025, growing at a compound annual growth rate (CAGR) of 15.5 percent from 2017 to 2025, according to Hexa Research.
NRF: More Retailers Responding to Consumers’ Multichannel Needs
A new study from NRF and Forrester reports as more consumers embrace multichannel shopping, more retailers are diversifying their investments on and offline.
Insight Edition to Publish Game of Thrones Tribute Book Series
Insight Editions and HBO Licensing and Retail announced a new publishing program around Game of Thrones.