Bertrand joins the company with over 30 years of global toy and retail experience, and has also worked with Toys”R”Us Canada as a board member and advisor.
In her new role, Blanusa will identify and activate new licensing partners and build the company’s relationship with retailers to drive sales, brand affinity and channel growth worldwide.
Quercetti and Viking Toys announced they have established two new companies to directly manage their presence in the US market.
Jamie Buono-Sikorski, formerly of Bandai America, Spin Master and MGA Entertainment, will now be responsible for driving brand awareness of all Genius Brands properties.
MGA Entertainment, Inc. announced the appointment of Anne Parducci to the newly created role of Chief Content Officer, reporting to Isaac Larian, CEO and Founder of MGAE.
Hasbro, Inc. has announced that Marianne James will be joining the company as Vice President, EMEA Consumer Products starting November 11, 2019.
Big G Creative is proud to announce that toy industry veteran Steven Anne has joined the company as its new Creative Director. In his new position, Anne is charged with growing Big G Creative’s core product offering and helping the company expand into other categories of the toy business.
Sesame Workshop announced today that Whit Higgins has joined as Vice President, International Media Distribution and Business Development. Higgins will be responsible for the development and execution of international content distribution strategy for all Sesame Workshop properties, including the iconic Sesame Street series, which celebrates 50 years in 2019. He will also cultivate commercial growth and corporate partnerships across Consumer Products, Sponsorship, Live Events, Themed Entertainment, and Education.
Hog Wild Toys, LLC has named industry veteran Joshua Loerzel to the newly-created position of Vice President of Sales and Marketing for North America.