New Product News Toy Fair

Step2 Company Rolls Out New Collection of Ball-Based Play and Learning Toys

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The Step2 Company LLC is premiering a new line of toys to help support childhood development through ball-based play.

 “For decades we’ve dreamed up and designed educational, multi-functional toys to give children the opportunity to learn, practice and master their individual skillsets — at their own pace,” said Kierie Courtney, VP e-commerce and marketing, Step2. “And this new collection is a natural extension of that. For the families who bring our toys into their home, the true value of Step2 play continues long after playtime is over.”

The toys in this new line-up feature simple machines and accessories like catapults, slides, cups, spinners and funnels, to teach early physics concepts. They also help develop fine and gross motor skills as well as hand-eye coordination and social skills. The toys that incorporate water play encourage additional sensory exploration as kids experience new textures, temperatures, sights and sounds. Toys with Ball Buddies characters encourage creative storytelling and role playing.

The new toys in this line-up include:

Step2 Ball Buddies Adventure Center: This two-tier water table will allow kids to splash and act out seaside stories with friends and their Ball Buddies characters.

Rise & Fall Water & Ball Table: With this activity table, kids can drop the play balls into one tower and fill with water to watch the balls rise up and spill out to the maze below.

STEM Discovery Ball Table: Little engineers can catapult the balls to the top of the tower or use the levers to operate the pulley system. Then, let gravity take care of the rest as the balls make their way back down the slide. View video of this toy in action here.

Ball Buddies Truckin’ & Rollin’ Play Table: This activity table is full of roadway challenges like curves, tunnels and hills. Use the tongs to pick up balls and release the gate levers to let cars or balls move through the track. View a video of this toy in action here.

Busy Ball Play Table: Catapult balls into the top of the basin and watch as they come down the chute.

Ball Buddies Double Drop HQ: Stand up and shout! This brightly colored tower is twice the fun, giving little ones a choice between two exciting adventures. Watch play balls fall down the zig-zag ramp or through the transparent tube. View a video of this toy in action here.

Ball Buddies Tunnel Tower: Use the lever to load cargo in the Ball Buddies dump truck and move up and down ramps and through tunnels. Or, load play balls into the catapult and launch them into the funnel. View a video of this toy in action here.

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