Licensing News

Poptaters Wave 2 is Coming in Hot with New Host of Licenses

Poptaters Wave 2

Poptaters, the brand that brings fans their favorite pop culture characters through the iconic Potato Head, announces wave 2 of its licensed characters. Spud-tacular, new mashups include fan favorites Dwight Schrute from The Office, “The Dude” from The Big Lebowski, Sonic the Hedgehog, with Chucky (of Child’s Play) and Good Luck Trolls coming soon!


Poptaters combines Hasbro’s classic Potato Head with pop culture icons to create hilarious, fun collectibles. In classic Potato Head fashion, each figure features removable, interchangeable facial and body parts, including one surprise Potato Head original piece. 


“Poptaters is the perfect storm of fun and funny!,” says Alan Dorfman, top fry cook at Super Impulse. “Imagine Mr. Potato Head doing cosplay with fan favorite, iconic pop culture characters. And more than just shelf decoration, Poptaters are playable!” 


Each new Poptaters product in wave 2 includes: 


One original Potato Head Body/Face – 4 inches that nearly doubles in size with all the parts 

A set of interchangeable facial and body parts – 11 – 14 pieces, depending on style 

Transparent, stackable collector packaging designed for display 


More Poptaters characters will be released at San Diego Comic-Con 2023! For more collectibles, micro figures and functional mini toys, visit and follow the Super Impulse social channels: 


Facebook: @Super Impulse 

Instagram: @SuperImpulse 

TikTok: @superimpulse 


Founded in 2014, Super Impulse is committed to toy innovation, novelty items and accessories for kids and the young at heart. Super Impulse’s globally recognized World’s Smallest collection has expanded with a multitude of licensing partnerships. Selling hundreds of millions of units across the product line and continues to add to its offering and licenses with the world’s most iconic toys. Super Impulse has the latest in classic retro and trend-forward toys with “a little something” for everyone!