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Wild Republic Opens a New Immersive Experience at Kappa Toys

Wild Republic Logo New Headquarters

Wild Republic, an international toy company committed to the development of high quality plush and toys that nurture our children and encourage a love of nature, is pleased to announce the grand opening of a brand new, glow-in-the-dark immersive experience developed for Kappa Toys in Minnesota at the Mall of America. Wild Republic developed this unique encounter to connect families and nature together, offering an engaging sensory experience complete with glow-in-the-dark and light-up plush creatures. Families can also strike a pose in front of a unique butterfly backdrop, making a fun photo-opt, and will have a variety of its sustainable plush including Monsterkins, for purchase.

 

The adventure begins with a soft launch in mid-November, with the grand opening slated for December 16th. To add to the excitement, the first 20 customers to arrive on December 17th will experience an additional, fun interactive activity.

 

“Wild Republic is much more than a toy company. We are a company focused on educating families and children about the importance of nature, conservation, and sustainability. We do this through our product lines, our donations and now through our immersive experiences,” says Vishnu Chandran, CEO of Wild Republic. “We created this fun space as a way to create a unique connection with nature, animals and its beauty. This new experience is also the perfect example for future plans with our retail partners moving forward.”

 

Upon entry into this new play environment, families can immerse themselves in a unique world complete with glow-in-the-dark and fluorescent plush animals such as snakes, butterflies, and more. This new experience will also feature fun sounds, creating an engaging multi-sensory space that connects kids and families with nature. Families can take fun photos in front of Wild Republic’s colorful, oversized butterfly wings and shop their sustainable plush collections, including the wildly popular Monsterkins collections made from recycled water bottles.

 

“Throughout our 40 plus year history, it’s always been our mission to educate our children about the importance of nature and conservation, and we’ve successfully done this through our product lines. This new multi-sensory space provides another opportunity for us to further this mission and we’re thrilled to partner with Kappa Toys on this,” adds Chandran.

 

The new Wild Republic Nature Tunnel and sensory experience grand opening is slated for December 16th at Kappa Toy store located in the Mall of America.