Red Bull Brings Pro Gamer ‘Ninja’ Into Homes with WebAR Experience
Red Bull teams up with agency …and dos Santos to extend its Win with Ninja campaign to Germany with its first WebAR experience, which is powered by 8th Wall technology.
New Kids Channel, BusyBee TV, on the NCircle
Future Today partnered with NCircle Entertainment to launch BusyBee TV, available OTT channels, including Roku, Apple TV, Fire TV, and other secured sites.
Imagine’s Live-Action Space Series in Development for Nickelodeon
Nickelodeon and Imagine Kids+Family are developing an original live-action series that sends a group of kids on an unplanned space adventure.
Toy Tariff Fight Goes On
As the USTR holds hearings on the proposed tariffs on Chinese products, the Toy Association continues its advocacy campaign to #donttaxtoys.
Millennials’ Gaming Habits Part of Daily Media Consumption
According to a new Neilsen report, Millennial video game content viewing is now on par with just under two day’s worth of live, scheduled TV viewing.
Word of Mouth Still Top of Mind for Consumers at Retail
The first time nearly half of consumers hear about a retailer they’ve never used is through friends and family, according to a new study by Yes Marketing.
All in the Family: Design Edge
CHITAG’s Mary Couzin chats with another toy industry legacy family: the Nuccios, owners of Design Edge, a leading graphic design and R&D firm.
Nickelodeon Readies for SDCC 2019 with Panels, Daily Activities
Nickelodeon will invite fans to Bikini Bottom at San Diego Comic Con, July 18-21, 2019, in celebration of SpongeBob SquarePant’s 50th birthday.
Kidoodle.TV Adds Driver Digital’s ‘Cool School’
Driver Digital Studios has reached an agreement with the Kidoodle.TV streaming service to add Cool School, to the Kidoodle.TV content slate.