Licensing New Product News

Shinola Launches the Radio Flyer Detrola Watch


For those who wish to relive their childhood, where a ‘joy ride’ meant hopping in your wagon, Shinola has partnered with storied American brand Radio Flyer to bring you The Radio Flyer Detrola. Launching on May 20th, just in time to kick off summer, this watch celebrates over a century of adventures fueled by laughter and joy.

Mix the playful personality of Radio Flyer and the top-notch quality of Shinola, and you have a strong, stylish watch that’s a symbol of childhood. With a strong stainless steel core, durable TR90 resin case, and hand-assembled Argonite 705 movement, this Detrola is powerfully built. The white dial features Radio Flyer’s iconic little red wagon logo and silicone straps in – of course – Radio Flyer red.

The Radio Flyer is the latest launch from Detrola, The Official Watch Of Something. Detrola arrives at the intersection of quality Shinola craftsmanship and youthful design. Striking the perfect balance between strength and style, each watch adds its own personality to the mix through vibrant colorways and fun packaging. With limited-edition drops every 6 to 8 weeks, these highly-collectible watches are aimed towards the young style-seekers that love to express themselves with accessories. Priced at $395 and limited to 370 units, The Radio Flyer Detrola will be available at beginning May 20th.