Pokémon Center Pop-Up Shop to Open in London


The Pokémon Company International will open a special pop-up Pokémon Center retail location in London this October. Located in Westfield London and open only for a limited time from October 18–November 15, the store will offer fans a range of Pokémon Center-branded products, including exclusive designs not found anywhere else.


The pop-up Pokémon Center London celebrates the upcoming launch of the Pokémon Sword and Pokémon Shield video games for Nintendo Switch this November. It also pays tribute to the UK’s role in inspiring the design and feel of the all-new Galar region players can explore in the games.


Further details on store hours, products availability and in-store activities will be revealed in the coming months.


For fans that aren’t living across the pond, serves as the ecommerce arm of The Pokémon Company International and the online destination for premier Pokémon merchandise in the U.S.


Pokémon Sword and Pokémon Shield will be released worldwide on November 15, exclusively for Nintendo Switch.