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Juratoys US Reorganizes Sales, Marketing Teams

Juratoys US, a division of the French leader in educational toys, announced changes to the company’s sales and marketing departments.

Damien Crocker has joined the company as director of sales and will be responsible for implementing and managing the company’s sales strategy, refocusing on the Janod and Kaloo brands in the specialty retail channel. Damien has spent his career building brands in the specialty toy business with Haba USA and ORB. He has been in the toy industry for more than 10 years. He currently serves on the American Specialty Toy Retailer Association(ASTRA)’s board of directors.

John Teuschler is returning to the position of territory manager for the states of N.Y., N.J., and Penn., which he had previously built into the No. 1 sales-producing territory for Juratoys and
where he has managed several key accounts over the last three years.

In marketing, Robin Lehnert joined the Juratoys US team on January 1 as director of marketing. She brings with her more than 20 years of success and specialty toy expertise in all aspects of marketing. Her experience working with European brands and her understanding of the “Power of Play” will fit perfectly with the Juratoys product philosophy and French designs for Janod and Kaloo.

Juratoys US believes this new structure will strengthen the ability to spread the message of the critical nature of play and better serve customers through enhanced collaboration between the company, sales, valued retailers and their customers, and, most importantly, children.