Published: January 7, 2019

Real Deal

Compiled by: Jennifer Lynch

Chicken Soup for the Soul Pet Food LOGO

All American Licensing to Rep Chicken Soup for the Soul

All American Licensing announced a representation and consulting agreement with Chicken Soup for the Soul for new branded pet products.

As part of the agreement, AAL will license a comprehensive new portfolio of pet products related to the Chicken Soup for the Soul Pet Food brand. The new licensing agreement represents a significant expansion of Chicken Soup for the Soul, which has been providing pet food for more than 15 years.

Chicken Soup for the Soul Pet Food began in 2003, and offers a variety of dry and wet cat and dog food for all stages of life, as well as dog treats. The pet food is made in the U.S.A. with wholesome, healthy ingredients.

Beginning this month, Chicken Soup for the Soul Pet Food will sponsor a new animal focused TV series hosted by actress Eva LaRue (CSI) airing every week on The CW, entitled Chicken Soup for the Souls Animal Tales. Chcicken Soup for the Soul also recently acquired A Plus, the digital media firm co-founded by Ashton Kutcher, in a $15 million cash and stock transaction.

The new line of products will include traditional toys, collars, and beds, and a variety of other products.

 

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