New Product Toys
LEGO Launches New Commemorative Apollo 11-Inspired Set
To mark the 50th anniversary of the first lunar landing, the LEGO Group announced its own launch—of the LEGO CREATOR Expert NASA Apollo 11 Lunar Lander.   The 1,087-piece building set was developed in cooperation with NASA to commemorate the Eagle lunar module which completed humanity’s first successful moon landing. The set will be exclusively available at LEGO Stores and beginning June 1.   Coinciding with this announcement, LEGO…
Entertainment Licensing Licensing Expo News
Cartoon Saloon Teams with Dentsu for Licensing Expo Debut

The four-time Academy Award-winning animation studio Cartoon Saloon is forming an ancillary rights division and will attend Licensing Expo for the first time in partnership with Dentsu Entertainment USA to explore licensing and merchandising opportunities for its original IP, headlined by its upcoming animated feature, Wolfwalkers.