Hasbro, Houzz.com Team for Clue Remodel
In celebration of Clue’s 70th anniversary, Hasbro has teamed up with Houzz.com to provide décor inspiration and design guidance for the new room replacing The Hall on the classic board.
Sphero Acquires littleBits in Move to Dominate EduTech Market
Sphero has acquired its fellow education technology company, littleBits. littleBits founder Ayah Bdeir will step down.
PhatMojo Launches Baldi’s Basics Toys, Inspired by Indie Game
PhatMojo introduces a Baldi’s Basics toy line, based on the indie video game inspired by “edutainment” games of the 1990s.
Target, Disney Announce 25 Disney Shop-In-Shops with More Planned for 2020
The Walt Disney Company and Target Corporation announced a new collaboration encompassing experiential retail and merchandising, kicking off Ocober 4.
Hasbro to Buy eOne for $4 Billion, Here’s the Breakdown
Hasbro will acquire eOne in an all-cash transaction valued at ~$4 billion, expanding Hasbro’s preschool business with Peppa Pig, PJ Masks, and Ricky Zoom.
New PAW Patrol Special, Product Line Race into Walmart
Nickelodeon announced the launch of an all-new PAW Patrol special, PAW Patrol: Ready, Race, Rescue, with Walmart serving as the exclusive launch partner.
My Singing Monsters Toy Line Warms Up for Retail Launch
PlayMonster’s My Singing Monsters toy line, based on Big Blue Bubble’s top-performing mobile game, readies to launch at retail later this fall.
Hasbro Named Ghostbusters’ Global Master Toy
Sony Pictures Consumer Products has named Hasbro as the master toy licensee for Ghostbusters worldwide.
Sony Acquires Insomniac Games
Sony Interactive Entertainment has acquired Insomniac Games as part of its Worldwide Studios family.