Belliveau Appointed Hasbro Chief Purpose Officer
Hasbro announced the creation of a new Global Purpose Organization, appointing Kathrin Belliveau as Chief Purpose Officer.
Skoog Teams Up with Sesame Workshop
Skoog is introducing a new platform that combines tactile play with a growing content library featuring Sesame Street characters.
Rainbow Group and Toonz Partner for Pinocchio Series
The new animated series Pinocchio and Friends from Rainbow Group and Toonz Media Group is expected to hit the small screen by the end of 2021.
Superhero La Borinqueña Flies Into Licensing
Somos Arte (We Are Art), the studio behind the comic superhero franchise, La Borinqueña, has selected FanGirl Consulting & Brand Management, LLC as its licensing agent agent.
Kraft Heinz Partners with G&S Metal Products
G&S will be launching a line of bakeware, kitchen essentials and gadgets centered around popular Kraft Heinz brands like Kraft Mac & Cheese, Heinz, Philaldelphia, and more.
CASETiFY to Launch New Disney Collection
CASETiFY will introduce a debut collection of Apple-compatible tech accessories inspired by the theme “Mickey Mouse Club 2021.”
Nickelodeon and NFL Team Up for Junk Food Collection
Nickelodeon, the NFL and Junk Food Clothing are teaming up for the NFL x SpongeBob SquarePants Junk Food Collection by King Saladeen.
Toy Association Updates 2021 Trade Show Schedule
The Toy Association has announced that it will not conduct an interim trade show in New York for 2021, which was previously planned to take place May 1 to 4. Plans for Toy Fair Dallas remain on course for October 2021.
Sonic Drive-In Forms Licensing Partnership with Slim Jim
Brand Central and Sonic Drive-In continue to scale their consumer products program as they seek new partnerships in categories such as lifestyle merchandise, salty snacks, alcoholic beverages and more.