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News
Super Impulse Sets New Trend with the Launch of Minis-in-Minis

Super Impulse, an industry leader in miniature toys and collectibles, have announced the launch of Minis-in-Minis, an exciting and never-before-seen collectible concept. The new line features mini toys with tiny minis inside, and is the model blueprint for how Super Impulse continues to pave the way in all things miniature, combining iconic brands and popular trends.

Ghostforce ZAG
Licensing News
ZAG Joins Forces With WildBrain CPLG on New Hit Series Ghostforce

Award-winning global independent animation studio ZAG has appointed leading licensing agency WildBrain CPLG to represent its newest property, ZAG HEROEZ Ghostforce, across Germany, Austria, and Switzerland.  This original CGI action-comedy series for kids and families follows three junior high school students who form a secret team to defend their city from ghastly ghouls—and it is already taking Germany by storm!  

E.T. 40th anniversary Merchandise
Licensing News
Celebrate 40 Years of Phoning Home with E.T. Merchandise for Generations of Fans

Universal and Amblin Entertainment are going interstellar to honor 40 years of one of the most beloved films of all time, E.T. the Extra-Terrestrial. Throughout the year, generations of fans around the world will be treated to all-new merchandise across a variety of categories, a re-release of the film in IMAX, retail exclusives, anniversary celebrations and more. “E.T. is a classic film that has been a longstanding part of the cultural zeitgeist,” said Melissa Rodriguez, vice president of franchise strategy for Universal Brand Development. “From treasured lines like ‘be good’ and ‘phone home,’ to the iconography of red hoodie sweatshirts and BMX bikes, the film has stayed present in our collective hearts and minds for 40 years. We’re looking forward to celebrating this classic story of friendship and adventure alongside many generations of fans, while also bringing new viewers into the fold through new products and offerings.”

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News You're Hired
Jazwares Promotes Sam Ferguson to Senior Vice President of Global Licensing

Jazwares, a global leader in toys and licensing, announced that Sam Ferguson has been elevated to Senior Vice President of Global Licensing, effective immediately. In his newly expanded role, Ferguson will oversee the company’s global inbound and outbound licensing efforts reporting to Judd Karofsky, Executive Vice President, Jazwares.

Brain Tree Baker and Taylor BTPS
News
Baker & Taylor Publisher Services (BTPS) and Brain Tree Games Announce Full-Service Sales & Fulfillment Agreement

Baker & Taylor Publisher Services (BTPS), a leading provider of sales and fulfillment services to book publishers and sideline creators, is pleased to announce the signing of a full-service sales and distribution agreement with Brain Tree Games, effective immediately. this Agreement between BTPS and Brain Tree Games pertains to US sales and fulfillment only.

Care Bears Cereal
Licensing News
Care Bears Celebrate 40th Anniversary with FYE Collaboration

The loveable, huggable Care Bears from the whimsical land of Care-a-Lot are celebrating their 40th Anniversary with the launch of new consumer products with key retail partners including entertainment and pop culture retailer, FYE. First introduced in 1982 through a line of greeting cards, the Care Bears have amassed fans of all ages over the last 40 years and are now featured everywhere, from consumer products and plush toys to animated television shows and feature films. Known all over the world for spreading sharing, caring, and togetherness, the Care Bears look forward to embarking on new adventures with their friends for years to come.

Sony Pictures consumer Products BLE
News
Sony Pictures Consumer Products Unveils Expansive Film and Television Slate for BLE 2022

Sony Pictures Consumer Products will arrive at Brand Licensing Europe (BLE) to spotlight the studio’s premiere entertainment and gaming franchises and key collaborations that deliver immersive fan experiences beyond the screen. Boasting a strong slate of classic IPs such as Ghostbusters, and new IPs with growing fanbases like The Boys and Cobra Kai, Sony Pictures Consumer Products has tapped a variety of strategic partners to bring its properties to life through a rich consumer products portfolio that provides robust, interactive, and engaging experiences for fans of all ages. Additionally, PlayStation Productions has 10 film and television adaptations in the pipeline based on iconic PlayStation titles.