YBG Films announced the first Bear Grylls animated content for kids: Bear Grylls Young Adventurer. Epic Story Media will debut the program at Licensing Expo.
In a deal brokered by CPLG North America, Tzumi Pets is the first licensee to sign for Superpower Dogs, the latest IMAX documentary from Cosmic Picture.
Stan Lee’s POW! Entertainment will exhibit for the first time at the Licensing Expo, detailing new partnerships and brand initiatives.
ZURU will collaborate with Fortnite gamer Ninja for a line of limited-edition X-SHOT Ninja dart blasters.
Nickelodeon has named the first licensees for the Blue’s Clues reboot, Blue’s Clues & You!: Just Play, Vtech, and Cardinal.
Epic Story Media and Brands & Rights 360 are ramping up activity for Zinkia Entertaiment’s animated preschool series Pocoyo, signing new content deals.
Genius Brands appointed licensing industry veteran Jeff Shapiro as vice-president of retail development.
Guest contributor Deirdre Fanzo explores how food and beverage brands are moving back into the toy aisles and the collectibles space, in particular, is creating new opportunities for food-fueled fun for both adult and kid toy collectors.
LEGO expands its partnership with Universal Brand Development and Illumination with LEGO Despicable Me sets, timed to the 2020 film, Minions: The Rise of Gru.