Category: News

Sesame Workshop, the nonprofit organization behind Sesame Street, has received an Epic MegaGrant from Epic Games, which will be used to support the production of a 360° capture of the set. The $150,000 Epic MegaGrant helps with the creation of a high-definition digital version of the Sesame Street set that captures iconic locations including the 123 Sesame Street brownstone and its front stoop, Oscar’s trash can, Hooper’s Store, and Big Bird’s Nest. Utilizing Epic’s Unreal Engine, an innovative real-time 3D creation tool that has been used to create cutting-edge content and advance the art in virtual production, the capture will be leveraged for future Sesame Street XR (“extended reality”), interactive, and gaming applications.

WildBrain CPLG, a world-leading entertainment, sport and brand licensing agency, is continuing to strengthen its global footprint with expansion across the Asia Pacific (APAC) region and the launch of new dedicated offices in Singapore, Taipei and Seoul. Additionally, the licensing team who are part of WildBrain’s existing Shanghai operations will be expanded and renamed WildBrain CPLG China. The new and existing operations will service the entire APAC region across approximately a dozen countries.

Crazy Aaron’s, the creators of innovative products that inspire curiosity, has launched a limited-edition Play it Forward Thinking Putty in partnership with The Toy Foundation (TTF) where all proceeds will directly support the millions of children and families impacted by the humanitarian crisis in Ukraine. Available in TTF’s signature orange with playful purple sparkles, it will be sold exclusively on CrazyAarons.com through April 22, 2022.