Play-Doh Releases 65th Anniversary ‘All Mixed Up’ Can
In celebration of the brand’s 65th anniversary, Play-Doh is releasing the first-ever can of pre-mixed Play-Doh, containing nearly three multicolored pounds of the compound.
The Noble Collection Expands NBCUniversal Partnership
The Noble Collection announces the expansion of its product collection, collaborating with Universal Brand Development to design and develop collectible products inspired by a variety of NBCUniversal properties.
Batman, Superman, & more Join Heroes of Goo Jit Zu
In a new collaboration, Moose Toys, Warner Bros. Consumer Products and DC have joined forces to offer kids new Heroes of Goo Jit Zu, including Batman, Superman, and Flash.
Moonbug & Roshambo Baby Partner for Blippi Eyewear
Roshambo Baby, manufacturer of children’s eyewear, announced the launch of a new line of eyewear for kids entertainment sensation Blippi, in partnership with children’s entertainment company Moonbug.
Wizards of the Coast to Launch Dark Alliance in June
Wizards of the Coast, a division of Hasbro, Inc. announced that Dark Alliance, the action roleplaying game that builds on lore of the Forgotten Realms in Dungeons & Dragons, launches on June 22, 2021 for PC, PlayStation 4, PlayStation 5, Xbox One Consoles and Xbox Series X|S.
Shaq’s Garage Recruits Toy Story Co-Writer Joel Cohen
Genius Brands International announced its production team for Shaq’s Garage, led by Academy Award nominated writer Joel Cohen.
eOne Announces Peppa Pig Content Plan Through 2027
Entertainment One, Hasbro’s global content studio, outlined a new content plan for Peppa Pig which confirms that 104 episodes have been greenlit for production, ensuring a continuous pipeline of fresh content through to 2027.
Etta Loves Launches Keith Haring Inspired Baby Line
Etta Loves announces a collaboration featuring the works of artist Keith Haring, creating a science-based sensory collection for babies.
MasterPieces Announces Elf on the Shelf License Deal
MasterPieces announces a license agreement with The Lumistella Company to deliver a line of puzzles and games featuring The Elf on the Shelf.