Licensing News

Jurassic World Alive Collaborates with Mattel

Jurassic World Alive Mattel

Blockbuster geo-location and AR-based mobile game Jurassic World Alive and Mattel have partnered for an in-game collaboration featuring Mattel’s Jurassic Park ’93 Classic Action Figure Collection starring the iconic hero, the T. rex, as originally seen 30 years ago in the epic 1993 Jurassic Park film from Universal Pictures and Amblin Entertainment. Jurassic World Alive players can now digitally collect the famous Mattel T. rex action figure in-game, tapping into the nostalgic memories of the toys inspired by the classic film.


Downloaded over 33 million times and played for over 2.3 billion minutes, Jurassic World Alive is based on the world’s most recognized and iconic film franchises, Jurassic World. The game continues to mark new milestones as a category leader and is celebrating with new partnerships and giveaways sure to be enjoyed by Jurassic World fans worldwide.


Also, in celebration of Jurassic Park’s 30th anniversary, Jurassic World Alive and Universal Games and Digital Platforms want to send players on a vacation to either Universal Studios Hollywood or Universal Orlando Resort. Visit Jurassic World Alive social media channels for details on how to enter for the chance to win a trip of a lifetime, where players can come face to face with the fierce Indominus rex, race alongside Velociraptors, or even encounter Blue from Jurassic World. This sweepstakes is open now and ends on October 4, 2023.


Jurassic World Alive, now celebrating its 5th anniversary, is available to download for free with in-app purchases on the App Store and Google Play.