Super League Gaming will bring Tencent Games’ PUBG Mobile content and experiences to gamers throughout the U.S.
Super League will work with Tencent Games, the China-based video game publisher, to build local and digital PUBG Mobile communities through amateur leagues and competitions, live stream broadcasts, and original video-on-demand content. With a growing audience across digital and social platforms, Super League will apply its formula to PUBG Mobile of celebrating everyday players based on their gameplay achievements and personal stories.
PUBG Mobile is one of the top mobile games in the world with more than 400 million downloads and 50 million daily users, and is one of Tencent Game’s most successful mobile franchises. According to Sensor Tower Store Intelligence data, the battle royale game is currently the genre’s all-time revenue leader on mobile. Player spending in the game reached a record $167 million globally in July, which represents an increase of 748 percent year-over-year from approximately $46 million in July 2018. The games revenue was approximately five times greater than its two closest competitors in the genre, Epic Games’ Fortnite and NetEase’s Knives Out.
“PUBG Mobile fits perfectly within Super League’s expanding offerings for more than 100 million enthusiastic gamers across the country,” said Super League’s CEO Ann Hand. “It delivers on every level with fun gameplay, competitive intensity and a passionate player base. We could not be more excited to launch this program with Tencent across our nationwide venue network, SuperLeagueTV and our recently acquired Framerate social video network.”
Super League’s new PUBG Mobile experiences will include local, social gameplay nights, as well as a “City Champs” league. City Champs is Super League’s premium competitive franchise, creating a powerful bond between gamers as they battle together on behalf of their hometown and compete for city pride. The new experiences are expected to begin rolling out in September of this year.
“Tencent Games is thrilled to work with Super League and bring amateur PUBG Mobile esports to the U.S.,” said Tencent Games’ Neo Liu, head of North American Publishing. “The live, local gamer communities that Super League develops, and the personally engaging content produced and distributed through their digital and social channels will delight PUBG Mobile players and help drive ongoing growth of the game.”