Well Played Toys Named Master Toy for ‘Lost in Space’

netflix original series lost in space signs well played toys as global master toy partner

Well Played Toys signed a deal with Legendary Entertainment to become the global master toy partner for the Legendary Television-produced, Netflix Original Series Lost in Space.

Legendary and Well Played toys will launch a full line of action figures, construction, R/C vehicles and roleplay items inspired by the science fiction reboot. Well Played Toys has also strategically partnered with Synthesis Entertainment to bring back retro collectibles from the classic 1960s television series created by Irwin Allen.

Season one of Netflix Original Series Lost in Space premiered in April 2018, and by August 2018, was watched by more than 30 million unique viewers in the U.S. It ranked as a top program across key international markets. Season two is currently in production.