CreateOn Expands Licensed Magna-Tiles Portfolio with Build-A-Bear Workshop Partnership
CreateOn expands its catalogue in a new collaboration with Build-A-Bear Workshop, brokered by Build-A-Bear Workshop licensing agent, Brand Activation Consulting.
Bonnier Corp. Signs Licensing Deal with Celestron for Popular Science Products
Bonnier Corp. has signed a licensing agreement for its Popular Science brand with Celestron to produce telescopes, microscopes, sport optics and accessories.
Hasbro Consumer Products Expands Licensing Agent WildBrain’s Representation to CEE and Turkey
Hasbro, which appointed WildBrain CPLG as its sub-representative in the Nordics and Benelux in January, has now expanded WildBrain CPLG’s rights to include CEE and Turkey.
Spin Master Unleashes Global Licensing Program Rolling Out New US Consumer Product Partnerships for Bakugan Franchise
Spin Master announces a slew of new consumer product partnerships in the US for its Bakugan™ franchise, kicking off the broader global licensing strategy.
Disguise Expands Partnership with Hasbro with Brand Launches and New Global Rights
Disguise, Inc. renewed its licensing agreement with Hasbro to make Halloween costumes for an additional 3 years commencing in 2021.
Genius Brands International Appoints Jessica Brinder to Head Global Content Sales of International Distribution
Genius Brands announced the appointment of former Corus Entertainment sales executive, Jessica Brinder, as Vice President of International Distribution.
YouTuber Turned TikTok Skincare Sensation Hyram Yarbo Joins Semaphore Licensing Solutions’ Portfolio
YouTuber turned TikTok celebrity Hyram Yarbo is known for creating content that makes skincare approachable, particularly for Gen Z.
Kellytoy’s Squishmallows Ring In Snuggle Season With More Than 10 Holiday Characters
More than 10 new members of the holiday squad are here to help Squishmallows fans find the perfect stocking stuffer or holiday gift.
Moonbug Original Series Mia’s Magic Playground to Launch Exclusively on HBO Max
Families in the United States that subscribe to HBO Max can now stream all 24 episodes of season one of Mia’s Magic Playground on the service.