Mattel’s Board of Directors has selected Soren T. Laursen, R. Todd Bradley, and Rosa (“Rosie”) G. Rios to be director nominees to stand for election to Mattel’s board at the 2018 Annual Meeting of Stockholders.
A veteran global toy industry executive, Laursen brings global commercial experience to Mattel, with deep expertise in developing strong brand franchises supported by breakthrough media, digital and technology activations. He most recently served as CEO of TOP-TOY, the largest retailer of toys and children’s products in the Nordic region, operating approximately 300 retail locations in Denmark, Finland, Iceland, Norway and Sweden, along with multiple stores in Germany. Prior to that, Laursen held a variety of senior leadership roles with The LEGO Group. Laursen served as President of LEGO Systems from 2004–2016. Before that, he oversaw the LEGO Company’s operations in various international markets, including Europe and Asia/Pacific. Laursen serves as an advisor to The Toy Association, where he also served as a member of the association’s Board of Directors from 2004–2014, and as Chairman from 2012–2014.
Bradley brings expansive global supply chain management and operating experience to Mattel’s board. Bradley has deep expertise in optimizing manufacturing and logistics networks to maximize agility, meeting the needs of today’s demand-led marketplace. He also has extensive experience in China—a key growth market for Mattel—where he has built and managed highly successful partnerships to help establish and grow brand engagement and awareness. Most recently, Bradley served as CEO of Mozido, a digital payment and mobile commerce provider. Prior to that, Bradley served as president of TIBO Software, an integration, analytics and event-processing software company. Previously, Bradley held senior leadership positions with the Hewlett-Packard Company, including executive vice-president of Strategic Growth Initiatives, executive vice-president of Printing and Personal Systems Group, and executive vice-president of the Personal Systems Group. Bradley also served as CEO of PalmOne, the pioneering personal digital assistant (PDA) maker that helped pave the way for smartphones and other connected mobile devices.
Rios brings to Mattel’s board vast experience in finance and business leadership, along with a record of successfully transforming complex organizations to be more nimble and agile. She currently serves as CEO of Red River Associates, a real estate and economic development consulting firm, and as founder and CEO of EMPOWERMENT 2020, an action-based movement for the advancement of women and girls in underrepresented areas of influence. She also serves as a visiting scholar at the Radcliffe Institute for Advanced Study at Harvard University. Prior to that, Rios served as the 43rd Treasurer of the United States. During her tenure with the Department of the Treasury, Rios effected more than $1 billion in savings, while increasing employee morale at record levels. In addition, she led the effort to place the portrait of a woman on U.S. currency for the first time in more than a century. Previously, she served as Managing Director with MacFarlane Partners, and as an economic development and urban revitalization advisor to mayors and other government officials in major cities including Oakland, Calif., San Francisco, Calif., and Washington, D.C.