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Catching Up With...
Catching Up With Marc Shinderman

Briarpatch’s newest license is the classic children’s literature brand Madeline, based on the books by Ludwig Bemelmans. Briarpatch created a full line of products based on the 10-book series and will be part of the launch of the 11th book, Madeline at the White House, which will be released in spring 2011. Marc Shinderman, general manager of Briarpatch, talks about what makes Madeline such a strong brand along with key drivers for the Briarpatch Madeline line.

Catching Up With...
Catching Up With Karen McTier

When cocky test pilot Hal Jordan is given a mystical green ring, he finds himself with otherworldly powers, as well as membership into the Green Lantern Corps, a group tasked with keeping peace within the universe. On June 17, 2011, moviegoers can see how the rest of the Green Lantern story plays out. Starring Ryan Reynolds as Hal Jordan/Green Lantern (with Blake Lively, Tim Robbins, and Peter Sarsgaard), Green Lantern is the latest superhero to receive a movie adaptation. In anticipation of the upcoming film, Warner Bros. Consumer Products (WBCP) will introduce both classic and film-based licensed product in the months leading up to Green Lantern’s release. Karen McTier, executive vice-president, domestic licensing and worldwide marketing, WBCP, talks about bringing a well-known DC comic book character to licensing.