Schleich Partners with Viva Kids for U.S. Movie Release
Schleich is bringing its Bayala franchise to life in the U.S. with an animated feature length movie, The Fairy Princess and the Unicorn: The Bayala Movie.
Basic Fun! and Pound Puppies Join Adopt-a-Pet.com and the Baha Men to Celebrate Pet Adoption on National Mutt Day
Basic Fun!, manufacturer of Pound Puppies, is joining Adopt-a-Pet.com for a social media campaign inviting pet lovers to a virtual dance party featuring Baha Men’s “Who Let the Dogs Out.”
Pocket.watch premieres “Smiles and Smarts” Enrichment Content Package on Hulu with 100 episodes of Learning-Themed Kids Entertainment
Pocket.watch also announced the premieres of Jillian’s Mystery Craft Box co-starring Karina Garcia and Ryan’s World Specials – Learn and Play on Hulu.
Squishmallows Announces First-Ever Music Video Contest for Fans
The Squishmallows Music Video Contest,based on the “Hello We’re the Squishmallows” jingle, gives fans an opportunity to win the Grand Prize of a Squishmallows Mystery Box valued at $1,000.
Who’s the G.O.A.T.? Party Game Launches from Big G Creative
Who’s the G.O.A.T.?, a game of ridiculous excellence (and goats) from Big G Creative, gives all players a chance to shine.
Little House on the Prairie Expands Licensing Partnerships
Litographs and The Queen’s Treasures amended their licensing agreements with Friendly Family Productions to expand their Little House on the Prairie lines
MGA Entertainment Showcases Newest Fall Products Slated to Hit Shelves Early August
From fashion dolls to kids’ smart tech, MGA Entertainment will launch five new brands this August, ahead of the holiday shopping season.
WildBrain Spark Leaps Into Augmented Reality with Anipen
WildBrain brands such as Teletubbies, In the Night Garden, and WildBrain Spark original Boy and Dragon will be brought to life through AR social video platform AnibeaR.
Brand Licensing Europe Transitions to All-Virtual Event as Informa Markets Introduces Festival of Licensing
The Festival of Licensing, a large-scale virtual gathering of the global licensing industry, will run from October 6-29, 2020.