Kids2, a global company that designs holistic solutions to help early-stage parents and families, has announced the acquisition of Summer Infant, a leader in premium infant and juvenile products. Summer Infant, which includes SwaddleMe, joins the Kids2 Group umbrella of entities, including renowned brands Baby Einstein, Ingenuity, and Bright Starts.
Arcade1Up, the leader in at-home retro gaming entertainment, has announced a partnership with The Op (Usaopoly), a leading publisher of best-selling board games and puzzles, to bring some of their most popular games to Arcade1Up’s Infinity Game Table, the leading hybrid tabletop gaming device. The partnership marks the first time The Op’s iconic games will be available in a digital format and will expand the Infinity Game Table’s fast-growing library of 78 games and activities. Games from The Op are expected to be available later this year.
Creators of finely crafted treasures, The Noble Collection has announced a licensing partnership with Microsoft to develop a diverse range of collectibles based on the global phenomenon, Minecraft. The Noble Collection will explore the IP with a unique and intricate line of collectibles. These will include a signature Chess Set, and real-world prop replicas that will bring Minecraft to life as never seen before. The new collection will be available for pre-order Holiday 2022, with new products rolling out through 2023 and beyond.
It’s been 40 years since the gentle E.T. the Extra Terrestrial first became stranded on Earth, and to celebrate, Funko Games is bringing this classic tale to the tabletop just in time for summer and is available now.
Surge Licensing, an entertainment IP development company that grows brands into multi-platformed entertainment and product licensing programs, has signed an agreement with live-tour company Cut & Mustard to bring YouTube sensation Spy Ninjas to over 30 cities across the U.S. The announcement was made by Elan Freedman, EVP Surge Licensing, Spy Ninja’s global licensing agent.
Razor, the foremost trailblazer and innovator in the scooter industry, has launched their first ever brand campaign: Razor…Ride with Us. The new branding, which was architected in partnership with brand agency space.camp, will be seen for the first time by fans through a multifaceted campaign featuring a brand anthem spot, social and in-person activations, a new logo, and various promotions. The new tagline and branding was inspired by the phenomenon Razor witnessed during the height of the Pandemic. Their ride-ons for both kids and adults were flying off shelves, with friends, families, and the wider community using their scooters, dirt bikes, crazy carts and other lines as a way to have fun riding outside together.
The new Alfred Hitchock’s Rear Window Game from Funko Games encourages players to embrace their inner gumshoe or master manipulator and ponder: was that blood you saw or simply strawberry jam? Do you have what it takes to discern the mundane from the menacing?
Relive the iconic moments of Allison, Klaus, and No. 5 with the Umbrella Academy x YARMS Studio Collection from Mighty Jaxx. This limited-edition collection featuring siblings from this super dysfunctional family will be available for pre-sale beginning July 2, 2022, at 9 am ET, on MightyJaxx.com.
The newest Dragons at Douglas Company are sure to inspire the imagination and warm the hearts of all soon-to-be Dragon trainers. Douglas’ mystical dragons are what legends are made of. The New Hampshire-based plush toy maker and lifestyle gift creator brings four new dragons into the fold.