Wow! Stuff introduces K-Blings, an all-new accessory line to customize and protect everyday charging cables.
Launching this summer, K-Blings will feature characters from fan-favorite entertainment properties, such as Rick and Morty and Harry Potter, as well as official Emoji-branded styles (happy faces, heart eyes, and more. The accessory line lets users personalize cables while offering protection from bending and breaking. They can be used for phone chargers, headphones or video game controllers.
Complete with “epic” and rare characters in each collection, the line will be available in blind bags, three-packs, and five-packs. Along with an extensive digital marketing initiative, Wow! Stuff will support the brand with influencer partnerships ahead of the K-Blings launch. The collection launches this August at Target, Claire’s and select retailers.