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Recyclings 4 Million Bottlecaps
News
Headstart International Repurposes 4 Million Bottlecaps for Recyclings

Headstart International has made playtime matter in 2022, by making a difference with Recyclings. Recyclings are a new way to play…plastic made fantastic! In just a few months since launch, over 4 million bottle caps have been repurposed to make the World’s First Recycled Collectible toy. The most exciting part is that Headstart International anticipates that, by the end of 2022, over 30 million bottle caps will be repurposed.

Moose Toys Logo Mixies Chedney Rodgers Akedo Toy of the Year 2023 M&A Hollie Holmes TOTY
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Moose Toys Builds on Massive Momentum Heading into 2022 with Magic Mixies and More

Moose Toys, a leading innovator in the toy industry with a reputation for creating new trends, looks to extend its on-trend track record with imaginative offerings across a range of new and established categories for 2022. Following record-breaking holiday sales of Magic Mixies Magic Cauldron, which was No. 1 in Special Features Plush in December and the Fall season[1] and recently the recipient of Creative Toy of the Year award from the Toy Association, Moose will introduce even more magic to the market with Magic Mixies Mixlings. Under its new Moose Games portfolio, the toymaker is adding a spate of games designed for all ages and boasting new game play patterns. High-profile licensing partnerships will round out Moose’s 2022 growth strategy, as it leans heavily into the preschool space as the new master global toy partner for the “Octonauts” relaunch. Also in preschool, imaginative new product development is underway to meet the growing global popularity of “Bluey.”

ASTRA Logo Toy Fair Game and Kit Day
Events News
ASTRA Exec Committee Meets to Discuss Implications of Toy Fair Changes, June CA Show is a Go

With the announcement Feb. 22 that the Toy Association is changing New York Toy Fair from the traditional February to September 2023 and retiring its Dallas Show during the fall, the American Specialty Toy Retailing Association (ASTRA) is querying its members about their needs to fill the void the Toy Fair change brings.

Youtooz Cuphead Revealed
Licensing News
Youtooz Announces Cuphead Revealed Figure

Inspired by rubber hose animation styles used in cartoons during the 1930s, all of the franchise’s favorite characters and moments are now captured together with a limited edition 1 ft. Cuphead Revealed figure, in the latest collaboration between King Features and Youtooz. The company turning nostalgia and internet culture into amazing products that people love only made a limited run of 500 figures. The Youtooz Cuphead Revealed figure retails at $120 USD and is available for preorder on February 25th.

Koosh Flix Stix
News
PlayMonster and Hasbro to Debut Koosh Flix Stix

PlayMonster and Hasbro partner again in 2022 to reveal sensational new ways to Koosh, with Koosh Flix Stix! Drawing from lacrosse, one of the fastest growing sports in America, the Koosh Flix Stix is inspired by the fast-flowing game where two teams scoop, pass, and shoot a ball as they move across a field. Now families can enjoy a new twist on this game with the Easy to Catch, Hard to Put Down Koosh Ball and Koosh Flix Stix! Perfect for hours of outdoor fun, families can test their skills and go head-to-head. Each set comes with 2 Flix Stix and 1 Koosh Ball, and will retail for $24.99, available at retailers in Fall 2022.

PowerTown Relativity WorldWide
News
Relativity WorldWide LLC Announces Launch of PowerTown Brand with Line of Wrestling Figures

A new line of collectible wrestling action figures comprised of legends of the sport from the past six decades will soon be launched under the PowerTown brand, according to company founders Steve Rosenthal and Greg Gagne. The brand, with the tagline ‘Where Wrestling Lives On’, has signed more than 150 wrestling personalities including many that have never been issued as limited edition action figures. These will soon be available to collectors and enthusiasts for purchase.

JAKKS Sonic
Licensing News
SEGA of America & Paramount Pictures Partner with JAKKS Pacific & Disguise for New Sonic the Hedgehog 2 Merch

JAKKS Pacific, Inc. (NASDAQ: JAKK) and Disguise, Inc. have announced a new line of toys and costumes launching in Spring 2022 in celebration of Paramount Pictures’ feature film, Sonic the Hedgehog 2. The new line of merchandise from JAKKS is set to include action figures, playsets, vehicles, plush toys and other collectibles just in time for the film’s international release. Disguise, the costume division of JAKKS Pacific, will also be designing and manufacturing costumes and accessories inspired by characters from Sonic the Hedgehog 2, which will be available to fans this Fall.

Cyber Group Studios R&D
News You're Hired
Cyber Group Studios Hires and Promotes Veteran Production and R&D Talents

Cyber Group Studios (CGS), a leading producer and distributor of animated series for children and families worldwide, has named three industry veterans to lead its production, development, and R&D in response to the strong business growth now at an historical high with 10 series in production and 10 more in development this year.

schleich logo growth
News
Schleich USA has the Strongest Year of Growth to Date in 2021

Schleich USA (pronounced Sh-like), the world’s leading manufacturer of animal characters and playsets, has announced that 2021 was its strongest year of growth to date. With 20% YOY growth globally and 39% in the North American market, growth in the US and Canada outpaced the brand’s core German market. Brand growth also outpaced the US toy industry, which grew 13% in 2021. Schleich USA attributes this growth in part to an emphasis on engaging consumer marketing backed by deep retail support.