Search Results for: Tru kids brands

Creative Kids Group and Little Tikes Expand Partnership to United Kingdom and Ireland

Creative Kids Group, a leader in the innovation of kids’ toys, has announced the expansion of their partnership with Little Tikes, one of the MGA Entertainment brands, to bring classic, high-quality, wooden toys to the United Kingdom and Ireland. Trusted by parents for more than 50 years, Little Tikes is known for quality toys and backyard playsets, and first entered the wooden toy category in partnership with Creative Kids earlier this year, with North American sales currently underway.

ZAG to Exhibit ‘Miraculous’ and ‘Ghostforce’ Brands at CCXP in Sao Paolo, Brazil, the World’s Biggest Pop Culture Festival

Award-winning global independent animation studio ZAG will exhibit at Brazil’s upcoming CCXP, the world’s #1 pop culture festival, reaching thousands of fans for the company’s award-winning flagship brand Miraculous – Tales of Ladybug & Cat Noir, and new cosplay fans for Ghostforce, which debuted in the region in May 2022 on Discovery Kids. In 2019, pre-pandemic, the CCXP convention attracted over 280,000 pop culture fans, thousands more than its popular U.S. counterparts, with over 9 million participating digitally during 2020 and 2021. Organizers anticipate even more attendees at this years’ event, which runs from December 1–4.

Kids2 Acquires Baby Dream Machine

Kids2, Inc, a global company that designs holistic solutions to help early-stage parents and families, announced the acquisition of the assets of Baby Dream Company Inc, adding the Baby Dream Machine as its latest and newest addition to the Ingenuity brand portfolio. Sleep is a huge parenting frustration, especially for parents Bart Lipski and Natalie Rebot. In their journey to find better sleep for their daughter, they worked with the sleep trainers and industry sleep experts to develop a product – Baby Dream Machine – that would help children get a good night’s sleep while using natural and scientifically proven methods.

Mattel Partners with Save the Children to Help Improve the Lives of Kids in Rural America

Mattel, Incorporated (NASDAQ: MAT) and Mattel Children’s Foundation have announced that they are partnering with Save the Children to invest in the next generation. From August 28 through October 1, when shoppers purchase select Barbie, Matchbox, and Little People items at Target stores nationwide and online at Target.com, a portion of the retail price from each sale, up to a certain amount, will be donated by Mattel to Save the Children’s U.S. rural education programs which help children build the language, literacy, numeracy, social and emotional skills they need to succeed.

CreateOn Welcomes Cocomelon to Its Magna-Tiles Structures Toy Line

CoComelon fans have a new way to connect with the launch of three Magna-Tiles Structures from CreateOn this summer. The first to launch is Bedtime Songs, magnetic blocks that feature JJ, Bingo, Tom Tom and YoYo. Each set features imagery from and story-etic lyrics of two popular songs from CoComelon’s library of nursery rhymes.

Wolfgang Puck Partners with Genius Brands to Create Original IP for Kids

World-renowned chef, restauranteur, entrepreneur and philanthropist Wolfgang Puck is expanding his global empire in a partnership with Genius Brands International, Incorporated (“Genius Brands” or the “Company”) (NASDAQ: GNUS), to create an all-new children’s brand, Wolfgang Puck’s Secret Chef Academy, for the worldwide marketplace.

Wildbrain CPLG Rebrands Lifestyle division to ‘ASPIRE’

WildBrain CPLG, a world-leading entertainment, sport and brand licensing agency, has rebranded its rapidly growing Lifestyle division under the new name “ASPIRE”, with an expanded mandate to accelerate growth of the agency’s Corporate & Lifestyle brands portfolio. The dedicated ASPIRE group and new brand, flying under the WildBrain CPLG banner, reflect the agency’s commitment to growing meaningful opportunities for existing and new partners in the Corporate & Lifestyle space. ASPIRE will focus on building long-term strategic partnerships for leading global brands across such categories as art and heritage institutions, FMCG, fashion and lifestyle, hardware, and automotive. As part of the rebrand, the agency today unveiled a dedicated logo for the ASPIRE division.

Genius Brands Appoints U.K. Licensing Agent, Brands with Influence, to Represent IP Catalog, Headlined by the Stan Lee Brand

Genius Brands International “Genius Brands” (NASDAQ:GNUS) has announced the appointment of the award-winning Brands with Influence as the exclusive licensing agent in the U.K. for the Company’s portfolio of IP.

Brands with Influence will be responsible for creating licensing, merchandising and retail programs for Genius Brands’ slate of properties, including the Stan Lee brand, from the legendary Marvel creator, which the global media children’s company manages and controls following a groundbreaking joint venture announced in 2020 with Stan Lee’s POW! Entertainment. Additional IP from the Genius Brands’ catalog that Brands with Influence will represent include Stan Lee’s Superhero Kindergarten, starring Arnold Schwarzenegger, Rainbow Rangers, and more.

Top Moonbug shows, Blippi, CoComelon and Lellobee City Farm Join WarnerMedia Kids

WarnerMedia Kids & Family announced multiple new acquisitions that will bring some of the most celebrated digital preschool content to Cartoonito on HBO Max and Cartoon Network beginning Monday, Jan. 31. The new preschool block has picked up popular shows from Moonbug Entertainment, including several offerings from Blippi, CoComelon—the #1 most-watched brand on YouTube, Lellobee City Farm, and a second season of Mia’s Magic Playground.