WowWee Unveils Expansive Lineup for New York Toy Fair
WowWee will unveil an array of new brands and product line extensions at the North American International Toy Fair in New York City February 22-25, 2020.
Green Toys, Now Available in Target Stores, Debuts New Sustainable Products
Green Toys’ new 2020 offerings will be unveiled at New York Toy Fair. Green Toys’ products are now available for the first time in Target stores nationwide.
Shaquille O’Neal Named Spokesperson for New Tonka Line from Basic Fun!
As the official spokesperson for Tonka, Shaquille O’Neal will be the voice and face of the marketing campaign across TV commercials, digital marketing, and social media, among other activations.
Jazwares To Build ‘Squishville’ Line In Strategic Partnership With Kellytoy
Jazwares will distribute Kellytoy’s products in select territories and Kellytoy has granted to Jazwares master global toy rights to build a new line extension entitled Squishville, which will include mini collectible plush, environments, playsets, vehicles, and related accessories.
Funko Pop! Ad Icons Introduces Morton Salt Girl Figure
The new collectible is the result of a licensing partnership between Morton Salt, and pop culture consumer products company Funko.
YOTTOY Celebrates 25th Anniversary With New Lines of Book-Inspired Toys
YOTTOY celebrates its 25th anniversary with a debut toy assortment based on The Busy World of Richard Scarry, plus new characters from Little Golden Books.
ON Kids & Family and ZAG Expand Into China With Fantawild Partnership
ON Kids & Family (Mediawan Group) and ZAG have partnered with Fantawild in a joint venture to develop the animated brand Miraculous in China.
Jakks Pacific Reports Fourth Quarter and Full-Year 2019 Financial Results
Net sales were up for 2019, boosted by strong sales of Disney Frozen 2 products and increases in sales of Disguise costumes.
Spin Master Announces Senior Leadership Changes
By mutual agreement Ben Gadbois Global President, Chief Operating Officer and Bill Hess, Executive Vice President, Global Operations and Chief Information Officer are leaving Spin Master. In conjunction with these changes, Paul Blom was appointed interim Executive Vice President, Global Operations and Technology.