Toys and play are critical to the healing process for children who are experiencing life-threatening illness, injury, or painful medical procedures, according to research by The Toy Foundation (TTF).
Renowned toy design studio Toyish Labs announced the launch of two new packs in its award-winning Clixo toy line: the Mars Rover Clixo Pack and the Ocean Creatures Clixo Pack. They have also proudly announced that both packs have been named finalists for the 2023 Toy of the Year (TOTY) Awards: the Mars Rover Clixo Pack has been named a finalist for Creative Toy of the Year and the Ocean Creatures Clixo Pack has been named a finalist for Specialty Toy of the Year. The Mars Rover Clixo Pack is a glow-in-the-dark flexible magnetic building experience designed for imaginative minds. With all-terrain wheels, fire blasters, and custom pieces, you can build countless rovers, motorcycles, and space drones to explore the most challenging Martian landscapes. Get your spacesuit ready to unleash STEAM skills and creativity. The pack is currently available for pre-order here and will start shipping in mid-October. The pack will be available on Amazon in October as well. The Ocean Creatures Clixo Pack brings underwater wonders to life! Take your imagination to new depths with specially designed glow-in-the-dark pieces, fins, and tentacles. Inspire creative confidence, foster STEAM learning, and discover the power of play as you build countless underwater creations. The pack is currently available for pre-order here and will start shipping in mid-October. The pack will be available on Amazon in October as well.
As enthusiasm builds for the biggest night in the toy community, companies from all corners of the industry are excitedly uniting to support the 2023 Toy of the Year (TOTY) Awards and its mission to deliver the extraordinary benefits of play to children in need. Every sponsorship has a positive impact on the lives of thousands of children through TTF’s program areas: The Toy BankSM; Play Grants; and Diversity, Equity, and Inclusion. In 2022, the industry’s support helped TTF reach more than 925,000 children and families. Thanks to this powerful group of sponsors, plus yearlong contributors, YOUR Foundation will continue to expand and reach even more children in need.
Zigazoo, the world’s largest social network for “Gen Zalpha” and whose portfolio includes the Zigazoo app for Gen Z users and Zigazoo Kids for Gen Alpha, is pleased to announce Ashley Mady’s new role as President of Zigazoo Kids. Previously Mady was President of Consumer Products. In the newly created role, Mady will work in partnership with departments across the organization to meet all revenue goals, business objectives, user growth plans and engagement targets, and is ultimately responsible for the success of the Zigazoo Kids platform. Zigazoo Kids has consistently been a top 10 app for 9-11 year olds for iOS. The platform, which has more than three million installs, has seen 100% growth since 2023.
Zigazoo, the world’s largest social network and NFT education platform for kids, is pleased to announce the appointment of Ashley Mady as President of Consumer Products. In the newly created role, Mady will spearhead physical and digital consumer product initiatives, which consist of NFTs and other digital assets, physical merchandise and a blend of the two.