Xilam Animation Appoints Jérôme Lacarrière as VP, Digital Business Development
Academy Award-nominated French animation studio Xilam Animation has appointed experienced industry executive Jérôme Lacarrière to the position of VP of Digital Business Development, in which he will be responsible for continuing the growth and expansion of the company’s well-established digital ecosystem and footprint. He is based in Xilam’s head office in Paris and reports into Morgann Favennec, EVP Distribution. Xilam’s presence in the digital market continues to accelerate and now includes 40bn lifetime views and 63m subscribers on YouTube, alongside two highly coveted Diamond Play Buttons for its Zig & Sharko and Oggy and the Cockroaches channels; four brand accounts on TikTok with a total of 4m subscribers and 27m likes; five pages on Facebook with 2bn lifetime views and 2.7bn minutes viewed in the last 365 days, alongside two FAST channels in France and Brazil featuring titles from the studio’s extensive catalogue.