Archie’s Toys Launches New Licensing and E-Com Retailer
Archie’s Toys has announced the launch of Mighty Mojo Toys, a licensing and manufacturing e-com retailer that will offer a variety of licensed products.
First-Ever Harry Potter Flagship Store To Open in New York
Warner Bros. announced that it will open the first official Harry Potter flagship store in New York City next to the Flatiron building in Summer 2020.
Target Plans To Open A Store In Times Square in 2022, CNBC Reports
CNBC’s Lauren Thomas reports that Target has signed a lease to open a small-format store on 42nd Street between 7th and 8th avenues.
Toys”R”Us Opens the Doors to Its First New U.S. Store
Back in time for the holiday season, Toys”R”Us will carefully curate and showcase toy products in highly experiential smaller-format spaces.
Viacom Nickelodeon Consumer Products Launches New E-Commerce Sites, Pop-Ups
In addition to the e-commerce websites, Viacom Nickelodeon Consumer Products plans to bolster direct-to-consumer efforts with retail pop-up shops.
Walmart and eko Welcome Families to the “Walmart Toy Lab” to Test 2019’s Hottest Toys Without Leaving Home
Walmart and eko, the leader in choice-driven entertainment, unveiled the Walmart Toy Lab for the 2019 holiday season at walmarttoylab.com.
Target to Power Toys“R”Us Shopping Experience
Target Corporation and Tru Kids Brands, the proud parent of the Toys“R”Us brand, announced today that Target’s toy assortment, digital capabilities and fulfillment services will support the new online and in-store Toys“R”Us shopping experiences in the United States.
Tru Kids Brands Partners with Candytopia to Introduce The Toys“R”Us Adventure Experience
Tru Kids Brands, parent of the Toys“R”Us brand, and Candytopia, the candy-coated experiential adventure that has drawn crowds nationwide, announced today they have joined forces to create an all-new innovative play experience called The Toys“R”Us Adventure.
Target Reveals Bulleye’s Top Toys of 2019 Holiday List
Target has announced its Bullseye’s Top Toys of 2019, which includes classics like LeapFrog and Barbie to emerging stars such as kidfluencer brand Ryan’s World. With an assortment of more than 10,000 new and exclusive toys in its stores and online, Target continues to reimagine its toy aisle and expand its kid-centered offerings to serve as a one-stop destination for all gifting needs. Target also recently revealed a retail collaboration with Disney, which includes…