Firefly Brand Management Jumps Into the New Year with New Client “Sunny Bunnies”

Firefly Brand Management is proud to announce that it has been appointed by Media IM Incorporated, LTD as the North American licensing agent for the CGI pre-school and popular YouTube comedy animated series Sunny Bunnies. Targeting kids 3–6-year old’s, Sunny Bunnies (is comprised of 7 seasons 26 x 3:30), are five fluffy bunnies named Turbo, Big Boo, Shiny, Iris and Hopper who can appear anywhere there is light. The Bunnies always bring joy and happiness, beaming down to explore new and exciting locations, finding fun and mischievous games to enjoy. Fast-paced, funny and colorful, these five friends (including two sisters) all have distinct characteristics which children can easily recognize and grow to love. Sunny Bunnies are all about having fun, friendship, discovery, working together and of course, having a good giggle.

Rubik’s Goes Green with the Rubik’s Re-Cube, the First 100% Recycled 3×3 Cube

The Rubik’s Cube just got a new look: a greener, eco-friendly one, that is! It’s the same iconic puzzle readers know and love, created with sustainability in mind. Rubik’s Re-Cube is the first 100% recycled Rubik’s 3×3 Cube, made from 100% recycled ABS plastic and packaged in 100% recycled cardboard. It is FSC certified, meeting the top criteria for sustainability standards. The Rubik’s Re-Cube is an example of Spin Master’s Playsponsible initiative. The company is committed to creating magical play experiences for children and their families while also being responsible custodians of the world these children will one day inherit.

ZAG Names Gaye Dean VP of North America Retail Development

Award-winning global independent animation studio ZAG announced the appointment of Gaye Dean, a thirty-plus year veteran of Target Corporation, as Vice President, North America Retail Development. The announcement was made by Jeremy Zag, Founder and CEO, ZAG. Reporting to Lisa K. Foster, Sr. Vice President, Licensing, North America, Dean will manage strategic relationships across all tiers of retail throughout North America for the roster of properties under the ZAG Heroez label—an umbrella brand franchise that brings together the superheroes from ZAG’s animated properties

Barbie Honors Bessie Coleman With Inspiring Women Series Doll

Barbie has officially announced the launch of the Bessie Coleman Inspiring Women doll, recognizing the first Black and Native American female pilot with a doll made in her likeness, in advance of her birthday, January 26th, and in celebration of Black History Month. To ensure Bessie’s legacy is truly represented, Barbie teamed up with Gigi Coleman, Bessie’s great-niece and President of The Bessie Coleman Aviation All-Stars, to celebrate this Inspiring Women Doll.

Scentco and Armada Content Partner to Create Animated Entertainment Series for Bedtime Defenderz

Scentco Inc, a renowned U.S. toy designer and distributor, and producers of the fast growing Bedtime Defenderz plush toy line, has inked a deal with Armada Content, LLC to produce 12 episodes of new animated entertainment content to be released in the Fall of 2023 on YouTube. The new animated content will tell the stories behind the origin of the Bedtime Defenderz and their nemesis Torrag, Master of Shadows. The series follows the hugely successful introduction of the Bedtime Defenderz plush toy line in the Fall of 2022.

Funko Games and Hasbro Unveil Cranium 25th Anniversary Collector’s Edition

Hasbro, a global branded entertainment leader, and Funko Games announced a new multi-year licensing partnership that brings together the biggest names in games to reimagine the mother of all party games: Cranium 25th Anniversary Edition. In addition, the duo is unveiling a refreshed line of Cranium classics and a new original children’s game – designed by Funko Games. Cranium was first introduced to the market in 1998. Its clever design combines several popular party game activities across art, trivia, language, and performance into one game, creating an experience where “everyone shines.” It was one-of-a-kind and a near-instant success, becoming profitable in just six months before taking the title of the fastest-selling independent board game ever in 2001, according to Inc. The game and its iconic Creative Cat, Data Head, Word Worm, and Star Performer characters spawned half-a-dozen other brands in just 10 years before being sold to Hasbro in 2008.

Learning Resources, Educational Insights, and hand2mind Offer $1.7M in Philanthropic and Community Support in 2022

Educational toy companies Learning Resources, Educational Insights and hand2mind advanced their mission to bring learning to life with donations totaling more than $1.7M in monetary and product support to a wide variety of philanthropic organizations in 2022. “Our mission is to bring learning to life,” said Sari Winick, Global Chief Marketing Officer. “To that end, we are proud to have helped a wide variety of philanthropic organizations that support children and families during 2022.”

PlayMonster Appoints Steve Adolph as Chief Executive Officer

Leading international toy and game company PlayMonster Group LLC announced that Tim Kilpin will transition to the newly created role of Executive Chairman and a member of the Board of Directors, focusing on long-term opportunities and partnerships and leading the search for acquisitions. Sitting President, Steve Adolph has now been appointed to Chief Executive Officer, effective immediately.

Disney and Dan Povenmire Sign Deal for 40 New ‘Phineas and Ferb’ Episodes and Season 2 of ‘Hamster & Gretel’

Dan Povenmire, co-creator and executive producer of the global super-hit Phineas and Ferb, has entered into a new overall deal with Disney Branded Television which includes production of 40 all-new episodes of Phineas and Ferb, a second season renewal of the animated superhero series Hamster & Gretel and the development of live-action projects. Phineas and Ferb is a five-time Emmy Award-winner and the most successful animated series for Kids 6-11 and Tweens 9-14 in Disney Television Animation history. Since its premiere, Hamster & Gretel ties as the #1 cable series among Kids age 6-11 delivery.