Day: May 25, 2023

schleich makes the iconic animal characters and playsets that let kids’ imaginations run wild. This summer, the brand is asking children around the world to help their summer fun soar to new heights by including their schleich dinosaurs, llamacorns, horses, ice monsters and more in the ultimate summer PLAYcation! Whether you are flying to the moon, turning the backyard into a magical fortress or becoming a mermaid in the sea, let your favorite schleich toys up the ante on fun, adventure, and storytelling. Five lucky families that share their adventures will win every single new product schleich releases in 2023!* Don’t have a schleich toy? The first 50 people to visit any of schleich’s 55 North America flagship stores and say, “I’m on PLAYcation,” will receive a free schleich toy! 

Neopets, the online virtual pet community, is taking a dip in the Rainbow Pool to celebrate Pride with a collection of apparel that lets fans show off their true colors! The collection, available year-round, donates 10% of total proceeds to It Gets Better Project, a nonprofit organization that uplifts, empowers, and connects LGBTQIA+ youth across the globe!  Neopets became a staple of the Internet in the early 2000—not just because of its fun features or cute virtual companions—it also served as a place for young people to express their individuality, identity, and interests in a safe forum. The Neopets Shop’s year-round Pride Collection is just one of the many ways that Neopets continues to create an intentionally inclusive space for the queer community today. 

Twist in the air, like you just don’t care! Hasbro, Inc (NASDAQ: HAS), a global leader in play, has announced a brand-new version of Twister will be available for pre-order on Amazon starting now at most major retailers August 1. Twister Air is a new app-enabled game that takes the classic Twister gameplay fans know and love from the mat to the screen using augmented reality… no mat required.  …

The Singing Machine Company, Incorporated (“Singing Machine” or the “Company”) (NASDAQ: MICS), the North American leader in consumer karaoke products, has announced the Company’s new CARE-eoke by Singing Machine initiative, and a strategic focus on social impact for children and adults of all ages who would benefit from singing. Singing Machine intends to form a series of collaborative partnerships, to help amplify the diverse emotional and physical health and wellness benefits of karaoke, beginning with formalizing its CARE-eoke by Singing Machine division.