buybuy Baby logo 2023
The Reinvented Buybuy Baby Reopens in Time for Holiday 2023

buybuy BABY is back soon and promises to be better than ever! The store reopens in time for the holiday gift-giving season – online (launching Oct. 27) and in stores this November with an elevated shopping experience and the new MyRegistry. The best of everything baby, consumers will find the most trusted brands and products carefully curated by experts to help make their parenting journey more joyful and easier. Between a physical and digital presence, the needs of today’s families are met for parents, parents-to-be, and gift-givers. Shoppers can engage with their favorite brands and receive expert advice to find the right products. Customers can also download the registry app in-store and on and scan items directly from their phones to add to the registry.

Logo Brands VP Racing
Licensing News
VP Racing and Logo Brands Launch Tailgating Program

VP Racing Fuels, Inc, a global leader in performance fuels, lubricants, and additives, and Logo Brands, Inc, a leading manufacturer of officially licensed products, have signed a licensing agreement to develop a VP Racing officially licensed tailgating program. “Logo Brands is the perfect match for building the VP Racing brand,” said Bob Merz, Director of Brand Management and Licensing at VP. “Logo Brands’ design capabilities, quality of materials, and product portfolio are second to none and match the expectations we have for our brand and our own products.”

DeAPlaneta Entertainment Alessandra Dematteis
News You're Hired
Alessandra Dematteis Joins DeAPlaneta Entertainment as Head of Media Sales of Kids & Family Division in Italy

DeAPlaneta Entertainment is pleased to announce that Alessandra Dematteis has joined as Head of Media Sales for the company’s Kids & Family division in Italy, where she will also oversee operations in Greece, Turkey and Asia. Alessandra Dematteis has extensive experience in the production and distribution of children’s and family content thanks to her work in Italian publishing and transmedia entertainment company Atlantyca. Atlantyca, which has offices in Italy and Beijing (China), is the producer of series as “Geronimo Stilton”, “Bat Pat” or “Berry Bees”, among many others.

Wondery 'tis the Grinch Podcast
Wondery Announces New Original Podcast ‘Tis The Grinch Holiday Talk Show with SNL’s James Austin Johnson Voicing the Iconic Character

You’re one mean podcaster, Mr. Grinch! Wondery, an Amazon company, announced ‘Tis The Grinch Holiday Talk Show, a brand-new original podcast series from Wondery and Dr. Seuss Enterprises. Featuring comedian James Austin Johnson (Saturday Night Live) as The Grinch, the series will debut exclusively on Wondery+ on Nov. 1 before becoming widely available starting on Nov. 6, with new episodes releasing weekly through Dec. 21. From stealing Christmas to stealing podcast listeners’ attention, this fun-filled variety podcast starring everyone’s favorite holiday curmudgeon is a delight for listeners of all ages. In each episode, The Grinch sits down with a celebrity guest(s) including Olympic Gold Medalist Shawn Johnson East, WWE superstar Cody Rhodes, actress Skai Jackson, fellow SNL-cast member Bobby Moynihan, and comedian and actor Patton Oswalt, who will try to convince The Grinch to embrace the spirit of Christmas. Also making this holiday season a “treat” for all furry fans of The Grinch, Purina will serve as the presenting sponsor of ‘Tis The Grinch Holiday Talk Show. So every Who, young and old, gather ‘round with some Who pudding and roast beast, and get ready for a delightfully Grinchy new holiday tradition!

The Plate Show WNET Group
Entertainment News
The WNET Group Launches New Kids Comedy Podcast The Plate Show Beginning October 31

The WNET Group announced the launch of The Plate Show, a new eight-part comedy podcast for children 6-9 years old and their families about cultures around the world and the foods that are important to them. The Plate Show is brought to listeners in partnership with public media organization PRX ––one of the world’s top podcast publishers and public radio distributors –– and premieres weekly on Tuesdays beginning October 31. The Plate Show will be available free on-demand at and across all major podcast platforms, including Apple Podcasts, Spotify, Amazon Music, Overcast and Pocket Casts.

Crayola Logo Campaign for Creativity
Licensing News
Crayola Announces First International Crayola Experience

Crayola LLC, in association with Max-Matching Entertainments Co, Ltd, announced that Beijing will welcome the Crayola Experience family entertainment venue as part of a new international IP FEC (family entertainment center) complex, Top Park, set for operation in 2026. Serving as destinations for interactive creative play for more than 25 years, Crayola Experience helps kids and adults alike explore art and technology, express their creativity, and experience color in a whole new way. This announcement marks the creativity brand’s first deal for an international Crayola Experience location.

Kangaroo for a Day Moose cleanup
Moose Games Awards Frankie Padilla Winner of ‘Kangaroo Cleanup Crewmember’ for a Day Contest

Five-year-old Frankie Padilla of Florida won the nationwide contest and enjoyed his one and only day on the “job” at the Walkabout Australia kangaroo habitat at the San Diego Zoo Safari Park on Saturday, Oct. 21 where he also learned about kangaroo conservation. When ‘Doo’ty Calls: Five-year-old Frankie Padilla embarks on his first (and only) day on the “job” as a Kangaroo Cleanup Crewmember at the Walkabout Australia kangaroo habitat at the San Diego Zoo Safari Park. Frankie’s affinity for kangaroos won him the top spot in a national contest hosted by Moose Games to mark the release of its newest family game, Doo Doo Kangaroo. 

University Games Rocky Horror
University Games’ Party Game Celebrates The 50th Anniversary of the Rocky Horror Show

It’s just a jump to the left… and a step to the right… to grab a copy of University Games’ new Rocky Horror Show Game (for 2-6 players, 12+). The experiential new party game hits store shelves this year in celebration of the 50th anniversary of the cult-classic show. Players choose a favorite character and try to escape the castle to win the game. Along the way, you will rock to song lyrics, hear familiar lines, and perform the Time Warp (again) as you build alliances and navigate the lab.

Mark Kingston PMI Kids World
News You're Hired
PMI Kids’ World Welcomes Mark Kingston as Lead of Licensing and Business Development

PMI Kids’ World, a toy company brimming with collectibles from some of the hottest brands, is proud to announce the appointment of Mark Kingston as the new Lead of Licensing and Business Development in an advisory role. An accomplished industry leader with over 24 years of experience in consumer goods, Kingston’s role will be invaluable to PMI’s growing catalog of in-demand licenses. Kingston’s track record of driving growth and innovation in the licensed consumer products industry comes at a pivotal time for PMI, who just this year added Pudgy Penguins, Piñata Smashlings, and Stumble Guys to their roster of coveted licenses, which has already resulted in explosive growth for the company while building momentum heading into 2024. As PMI veers into the preschool space, set to unveil a toy line based on the educational series Creature Cases next year, Kingston’s extensive experience in the pre-school demo will provide confident direction toward success.