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Industry Outlook
It Takes a Village to Raise an Industry

For the past several years I’ve been attending the TAGIE Awards (The Toy & Game Inventor Awards). Held during CHITAG, the Chicago Toy & Game Fair, I’ve watched the event grow tremendously. This year’s event, held at Chicago’s Museum of Science and Industry, was completely sold out. It was hosted by Tim Walsh (inventor of Tribond and Blurt and now filmmaker for the movie Toyland) who has a great comedic style. Hasbro inventor relations’ main man, Mike Hirtle, gave the keynote address. For me, there were two highlights during the evening. The first was the lifetime achievement award presented to Eddie Goldfarb. He has created more popular toys than can be named here. However, some of his highlights include Yakity Yak Chattering Teeth, Ker Plunk, and Battling Tops. The second highlight was watching Kate Daniels win the Young Inventor Award. It was presented by Seth Calvin, the 2009 winner, and John Ratzenberger (of Cheers and Toy Story fame. He’s the voice of Hamm the piggy bank). I also enjoyed the open bar. . . perhaps a little too much.

News
Breaking News: Friedman to Leave Mattel, Stockton Appointed COO

Mattel, Inc., just announced the appointment of Bryan Stockton, Mattel’s president of International, to the new position of chief operating officer (COO), effective immediately. Mattel says this action further aligns the company’s senior leadership team with the company’s global strategic initiative to be the largest, most profitable, and fastest growing toy company. Stockton will report to Robert A. Eckert, chairman and CEO of Mattel, as will Mattel’s finance, legal and human resources functions.

Features
Outside, Inside, On The Water: Innovation in Sports Toys

With today’s concerns about childhood obesity and unhealthy lifestyles, parents are eager to get their children outside to play. Few categories help them do that in the way that sports toys can. With the innovative steps manufacturers are taking, parents may not have to push their children too hard to go out and play.