New Product Toys
McFarlane Launches New Game of Thrones Collectibles
To celebrate the final season of HBO’s long-running hit series Game of Thrones, McFarlane Toys’ action figures and dragons have hit retailers nationwide.   McFarlane Toys latest release includes realistic and highly detailed six-inch scale action figures, as well as a deluxe box set of fan-favorite characters including Jon Snow, Daenerys Targaryen, the Night King, Arya Stark, and Viserion the Ice Dragon.   Game of Thrones six-inch action figures are…
Licensing Toys
APC Kids’ Kid-E-Cats Are Off to Italy
APC Kids, the children’s entertainment distribution company of boutique co-producer and distributor APC Studios, has appointed Giochi Preziosi as the distribution partner for its KID-E-CATS toy range in Italy.   The master toy partner for KID-E-CATS, Toy Plus (Far East) Ltd., part of the Thai Group, is currently developing a range spanning plush, collectibles, figurines and playsets targeted at preschool children, with global retail launch scheduled from September 2019. Giochi…
News Toys
Play All May Month-Long Celebration Kicks Off This Month
The Genius of Play announced the kickoff to Play All May, the first-ever month-long celebration of play.   The celebration will further The Genius of Play’s mission by educating families about the benefits of play, helping parents understand how a “prescription for play” supports children, and encouraging a healthy dose of play alongside other activities.   “The benefits of play are proven by decades of research and supported by leading…
Licensing Toys
Mattel, Disney Sign New Global Deal for Pixar Toys
Mattel announced the expansion of its global licensing agreement with Disney to span new titles and to design and develop toys inspired by characters from all Pixar Animation Studios’ film properties.   Included in the new agreement are upcoming 2020 movie releases, including Onward, as well as classic titles such as Coco, Finding Nemo, Monsters, Inc., and The Incredibles, among others. Mattel’s licensing rights in North America, Europe, Latin America,…