February 16, 2019 - Page 2 of 2

The Toy Fair Issue of TFE is Here

Observations & Opinions: Surviving, and Thriving? by Bob Glaser
Celebrating and Nurturing the Inventor Community by Laurie Chartorynsky, The Toy Association
Know More, Stand Out More: Using ASTRA Academy Education to Differentiate Your Toy Business by Kimberly Mosley, ASTRA President
Snatching Defeat Out of The Jaws of Victory by John W. Brady
In The Face of Fad-Driven Product by Matthew Nuccio, president of Design Edge
Shop Talk: A Road Map to Amazon by Jennifer Lynch
YULU: Delivering Innovation in a Snap by Ashley Rogers
25 Years of KidStuff by Jennifer Lynch
eSports, Fortnite Usher In New Era of Gaming by Sara Mosqueda
The Kidult Rising: How Today’s Adult Fans Offer New Opportunities for Brand Owners by Jennifer Lynch
Toy Fair 2019 compiled by Jennifer Lynch
The Forefront of Kids Entertainment: Talk Digitally and Carry a Big Experience by Naz Amarchi-Cuevas, Women In Toys
As Kids’ Content Gets Shorter, Strategy Gets More Complex by Jennifer Lynch

here is a photo of Ninja, the leading Fortnite player and top gamer

Wicked Cool Unveils Toy Line Inspired by Top Fortnite Player ‘Ninja’

Wicked Cool Toys (WCT) unveils its new Ninja product line at the 2019 International Toy Fairs in Hong Kong, London, Nuremberg and New York.

News

Funko Acquires Forrest-Pruzan Creative

Funko makes move into games aisle with the acquisition of Forrest-Pruzan Creative, the board game development studio behind games such as Disney Villainous, Harry Potter: Hogwarts Battle, Bob Ross – Art of Chill, and Choose Your Own Adventure – House of Danger.

Snatching Defeat Out of The Jaws of Victory

Looking back at my October 2017 column, I was armed with facts proclaiming that brick-and-mortar retail was rock solid, despite what we all saw in the news. Sixteen months later, following the 2018 Christmas season, I was curious: Had those predictions been accurate? Did brick-and-mortar actually weather the Amazon storm of the past two seasons?